As of February 2021, YouTube had a global penetration rate of 62 percent, followed closely by Meta's Facebook, with 61 percent. Overall, instant messaging service WhatsApp had a global penetration rate of 52 percent. Additionally, 12 percent of people used TikTok, and one in ten people around the world use messaging service Telegram.
Global active usage penetration of leading social networks as of February 2021
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Reuters Institute for the Study of Journalism. (June 23, 2021). Global active usage penetration of leading social networks as of February 2021 [Graph]. In Statista. Retrieved June 27, 2022, from https://www.statista.com/statistics/274773/global-penetration-of-selected-social-media-sites/
Reuters Institute for the Study of Journalism. "Global active usage penetration of leading social networks as of February 2021." Chart. June 23, 2021. Statista. Accessed June 27, 2022. https://www.statista.com/statistics/274773/global-penetration-of-selected-social-media-sites/
Reuters Institute for the Study of Journalism. (2021). Global active usage penetration of leading social networks as of February 2021. Statista. Statista Inc.. Accessed: June 27, 2022. https://www.statista.com/statistics/274773/global-penetration-of-selected-social-media-sites/
Reuters Institute for the Study of Journalism. "Global Active Usage Penetration of Leading Social Networks as of February 2021." Statista, Statista Inc., 23 Jun 2021, https://www.statista.com/statistics/274773/global-penetration-of-selected-social-media-sites/
Reuters Institute for the Study of Journalism, Global active usage penetration of leading social networks as of February 2021 Statista, https://www.statista.com/statistics/274773/global-penetration-of-selected-social-media-sites/ (last visited June 27, 2022)