Most popular social networks worldwide 2018, by reach

Global active usage penetration of leading social networks as of February 2018

Most popular social networks worldwide 2018, by reach This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2018. During the survey period, it was found that 65 percent of internet users had accessed Facebook in the past week.
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Global active usage penetration of leading social networks as of February 2018

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Share of internet users
Facebook65%
WhatsApp42%
Facebook Messenger36%
Instagram27%
Twitter23%
Snapchat12%
Share of internet users
Facebook65%
WhatsApp42%
Facebook Messenger36%
Instagram27%
Twitter23%
Snapchat12%
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This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2018. During the survey period, it was found that 65 percent of internet users had accessed Facebook in the past week.
Show more
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