Global active usage penetration of leading social networks as of February 2017

Most popular social networks worldwide 2017, by reach This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2016. During the survey period, it was found that 67 percent of internet users had accessed Facebook in the past week.
Show more
Loading statistic...
Share of internet users
Facebook70%
YouTube61%
WhatsApp40%
Facebook Messenger36%
Instagram24%
Twitter20%
LinkedIn14%
Snapchat9%
Viber7%
WeChat4%
Share of internet users
Facebook70%
YouTube61%
WhatsApp40%
Facebook Messenger36%
Instagram24%
Twitter20%
LinkedIn14%
Snapchat9%
Viber7%
WeChat4%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment
Description Source More information
This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2016. During the survey period, it was found that 67 percent of internet users had accessed Facebook in the past week.
Show more
Release date
June 2017
Region
Worldwide
Survey time period
January to February 2017
Number of respondents
71,805 respondents
Special properties
used for any purpose last week; across 36 countries
Method of interview
Online survey
Supplementary notes
Which, if any, of the following have you used for any purpose/for news in the last week? Please select all that apply. Base: Total sample: All markets = 71,805. Note. Figure of 23% for the use of messaging apps for news does not include data from South Korea.
Selected networks and apps only

More information

Statista Accounts: Access All Statistics. Starting from $588 / Year

Basic Account

Get to know the platform

You only have access to basic statistics.

Register for free

Premium Account

Your perfect start with Statista

  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account

Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax
   (New York residents only).
Leading companies trust Statista:

Related Studies: Available to Download in PDF or PPTX Format

Social media usage worldwide

All Information
in one Presentation

Social media usage worldwide

Everything On "Social media usage worldwide" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Other Reports & Dossiers
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Social media usage worldwide"

  • Overview
The most important statistics
  • Leading social media
  • Usage
  • Facebook
  • Twitter
  • Instagram
The most important statistics
  • Social media marketing and advertising
Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

5 News

We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.