Global active usage penetration of leading social networks as of February 2018

Most popular social networks worldwide 2018, by reach This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2018. During the survey period, it was found that 65 percent of internet users had accessed Facebook in the past week.
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Share of internet users
Facebook65%
WhatsApp42%
Facebook Messenger36%
Instagram27%
Twitter23%
Snapchat12%
Share of internet users
Facebook65%
WhatsApp42%
Facebook Messenger36%
Instagram27%
Twitter23%
Snapchat12%
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Description Source More information
This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2018. During the survey period, it was found that 65 percent of internet users had accessed Facebook in the past week.
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Release date
April 2018
Region
Worldwide
Survey time period
February 2018
Number of respondents
24,735 respondents
Special properties
used for any purpose last week
Method of interview
Online survey
Supplementary notes
Which, if any, of the following have you used for any purpose/for news in the last week? Please select all that apply. Included are UK, US, Germany, France, Spain, Italy, Ireland, Denmark, Finland, Japan, Australia, Brazil

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  • Instagram
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