Most popular social networks worldwide 2020, by reach

This statistic presents information on the global active usage penetration rate of leading social media sites as of February 2020. During the survey period, it was found that 63 percent of internet users had accessed Facebook for any purpose in the past week.

Global active usage penetration of leading social networks as of February 2020

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in

Release date

June 2020



Survey time period

January to February 2020

Number of respondents

24,000 respondents

Special properties

used for any purpose last week

Method of interview

Online survey

Supplementary notes

Original question: Which, if any, of the following have you used for any purpose/for news in the last week? Base: Total 2014-19 sample in each country: 18,859/23,557/24,814/24,487/24,735/24,146. Note: From 2015-20 the 12 countries included are UK, US, Germany, France, Spain, Italy, Ireland, Denmark, Finland, Japan, Australia and Brazil.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Social media usage worldwide"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.