According to the results of s survey conducted in France in 2022, 45.5 percent of influencer marketing professionals said that they used product placement as a collaboration type with influencers. Content creation ranked second, with 44 percent. Contests came last, with 40 percent.
Preferred types of influencer-brand collaborations in France as of September 2022
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Le Blog du Modérateur. (October 18, 2022). Preferred types of influencer-brand collaborations in France as of September 2022 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/
Le Blog du Modérateur. "Preferred types of influencer-brand collaborations in France as of September 2022." Chart. October 18, 2022. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/
Le Blog du Modérateur. (2022). Preferred types of influencer-brand collaborations in France as of September 2022. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/
Le Blog du Modérateur. "Preferred Types of Influencer-brand Collaborations in France as of September 2022." Statista, Statista Inc., 18 Oct 2022, https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/
Le Blog du Modérateur, Preferred types of influencer-brand collaborations in France as of September 2022 Statista, https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/ (last visited October 31, 2024)
Preferred types of influencer-brand collaborations in France as of September 2022 [Graph], Le Blog du Modérateur, October 18, 2022. [Online]. Available: https://www.statista.com/statistics/1341045/influencer-collaboration-types-france/