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Digital Market Outlook: social media advertising revenue in European countries 2018
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Digital Market Outlook: social media advertising revenue in European countries 2018
Social media advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)
by Katrin Kienast,
last edited
May 25, 2018
This statistic presents an overview of social media advertising revenues in selected countries in Europe in 2018. According to the estimate, the United Kingdom (UK) will have by far the highest social media ad revenues of all European markets considered, reaching approximately 2.3 billion U.S. dollars by the end of 2018. Germany and France are forecast to rank second and third highest with regard to social media ad revenues, with approximately less than a third of the UK's social media ad revenues each, at one billion million U.S. dollars and 743 million U.S. dollars, respectively.
An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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by Katrin Kienast,
last edited
May 25, 2018
This statistic presents an overview of social media advertising revenues in selected countries in Europe in 2018. According to the estimate, the United Kingdom (UK) will have by far the highest social media ad revenues of all European markets considered, reaching approximately 2.3 billion U.S. dollars by the end of 2018. Germany and France are forecast to rank second and third highest with regard to social media ad revenues, with approximately less than a third of the UK's social media ad revenues each, at one billion million U.S. dollars and 743 million U.S. dollars, respectively.
An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
- Show sources information
- Show publisher information
- Release date
- April 2018
- Region
- Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom
- Survey time period
- 2017
- Special properties
- Figures are estimates
- Supplementary notes
-
Social advertising includes all ad spending generated by online social networks such as Facebook, Twitter or LinkedIn. This does not include revenue generated from membership-subscriptions or premium fees. All figures refer to net values.
Further information on methodology can be found here.
Source
- Show sources information
- Show publisher information
- Release date
- April 2018
More information
- Region
- Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, United Kingdom
- Survey time period
- 2017
- Special properties
- Figures are estimates
- Supplementary notes
-
Social advertising includes all ad spending generated by online social networks such as Facebook, Twitter or LinkedIn. This does not include revenue generated from membership-subscriptions or premium fees. All figures refer to net values.
Further information on methodology can be found here.
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Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by format
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Statistics on "Social media advertising in the United Kingdom"
- Overview
The most important statistics
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by format
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by device
- Digital display advertising revenue in the United Kingdom (UK) from 2016 to 2022, by industry (in million U.S. dollars)Digital Market Outlook: display advertising revenue in the UK 2016-2022, by industry
- Revenue
The most important statistics
- Social media advertising revenue in the United Kingdom (UK) from 2016 to 2022 (in million U.S. dollars)Digital Market Outlook: social media ad revenue in the UK 2016-2022
- Social media advertising revenue in United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)Digital Market Outlook: social media ad revenue in the UK 2016-2022, by device
- Social media advertising revenue growth in the United Kingdom (UK) from 2017 to 2022Digital Market Outlook: social media advertising revenue change in the UK 2017-2022
- Social media advertising revenue growth in the United Kingdom (UK) from 2017 to 2021, by deviceDigital Market Outlook: social media ad revenue change UK 2017-2021, by device
- Social media advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022 (in U.S. dollars)Digital Market Outlook: social media ad revenue per internet user UK 2016-2022
- Social media advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)Digital Market Outlook: SM ad revenue per internet user UK 2016-2022, by device
- Social media advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022Digital Market Outlook: social media ad revenue as a share of GDP in the UK 2016-2022
- Social media (SM) advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by deviceDigital Market Outlook: SM ad revenue share of UK GDP 2016-2022, by device
- Country Comparisons
The most important statistics
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
- Digital advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in European countries 2018
- Social media advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)Digital Market Outlook: social media advertising revenue in selected countries 2018
- Social media advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)Digital Market Outlook: social media advertising revenue in European countries 2018
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Statistics on "Social media advertising in the United Kingdom"
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by format (in million U.S. dollars)
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)
- Digital display advertising revenue in the United Kingdom (UK) from 2016 to 2022, by industry (in million U.S. dollars)
- Social media advertising revenue in the United Kingdom (UK) from 2016 to 2022 (in million U.S. dollars)
- Social media advertising revenue in United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)
- Social media advertising revenue growth in the United Kingdom (UK) from 2017 to 2022
- Social media advertising revenue growth in the United Kingdom (UK) from 2017 to 2021, by device
- Social media advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022 (in U.S. dollars)
- Social media advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)
- Social media advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022
- Social media (SM) advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by device
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Digital advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)
- Social media advertising spending in selected countries worldwide in 2018 (in million U.S. dollars)
- Social media advertising revenue in selected countries in Europe in 2018 (in million U.S. dollars)
- Digital video advertising revenue in France from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue in Italy from 2016 to 2022, by device (in million U.S. dollars)
- Digital video advertising revenue in Italy from 2016 to 2022, by device (in million U.S. dollars)
- Digital banner advertising revenue in France from 2016 to 2022, by device (in million U.S. dollars)
- Social media advertising revenue in China from 2015 to 2021, by device (in million U.S. dollars)
- Social media advertising revenue in Japan from 2015 to 2021, by device (in million U.S. dollars)
- Social media advertising revenue worldwide from 2015 to 2021, by device (in million U.S. dollars)
- Digital video advertising revenue in Spain from 2016 to 2022, by device (in million U.S. dollars)
- Local and national social media advertising spending in the United States in 2015 and 2016 (in billion U.S. dollars)
- Social media advertising revenue in Germany from 2016 to 2022, by device (in million U.S. dollars)
- Social media advertising spending in the United States from 2011 to 2018 (in billion U.S. dollars)
- Social media advertising revenue in Italy from 2016to 2022, by device (in million U.S. dollars)
- Share of respondents who would be willing to display a sponsor's brand logo on their posts in Singapore as of December 2017
- Advertising spending as percent of sales in the scrap and waste materials wholesale industry in the United States from 2011 to 2015
- Advertising spending as percent of sales in the motor vehicles and motor vehicle supplies and new parts wholesale industry in the United States from 2011 to 2015
- Advertising spending as percent of sales in the pumps and pumping equipment industry in the United States from 2011 to 2015
- Number of enterprises in the manufacture of electrical lighting equipment industry in France from 2008 to 2015
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