This statistic displays the take up and usage of content marketing among marketers in the United Kingdom (UK) from 2012 to 2017. As of the source's most recent survey, 86 percent of marketers reported using content marketing.
Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017
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Content Marketing Institute. (January 12, 2018). Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017 [Graph]. In Statista. Retrieved July 06, 2022, from https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. "Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017." Chart. January 12, 2018. Statista. Accessed July 06, 2022. https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. (2018). Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017. Statista. Statista Inc.. Accessed: July 06, 2022. https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute. "Share of Marketers Using Content Marketing in The United Kingdom (Uk) from 2012 to 2017." Statista, Statista Inc., 12 Jan 2018, https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/
Content Marketing Institute, Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017 Statista, https://www.statista.com/statistics/290933/percentage-of-content-marketing-usage-in-the-uk-united-kingdom/ (last visited July 06, 2022)