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App users who upgrade from free to paid apps 2014

Published by Statista Research Department, Mar 29, 2014
This statistic shows the share of smartphone app users who have upgraded from a free app to a paid version. As of March 2014, it was found that 34 percent of users in five selected countries had upgraded a free app to a paid version.

Share of smartphone app users who have upgraded from a free app to a paid version as of March 2014

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Release date

March 2014

Region

China, Japan, South Korea, United Kingdom, United States

Survey time period

March 2014

Supplementary notes

Date is presumed.

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Statistics on Mobile app monetization

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User acquisition, retention, and conversion

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App monetization

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App publishers

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Mobile gaming

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Spotlight: Subscription apps

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Mobile apps in the UKMobile app usageApp storesMobile app monetizationMobile internet usage in the United Kingdom (UK)
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