U.S. ownership of single-cup brewing systems 2020

In 2020, 40 percent of consumers in the United States owned a single-cup coffee brewing system. Coffee machines such as these prepare just enough coffee for a single portion during the brewing process and have become quite popular in recent years.

Coffee capsules

There are various ways in which single-cup coffee can be served, a prime example of which is the coffee capsule system. In 2020, around a quarter of past-day coffee drinkers in the United States used coffee capsules. This particular method has become more prevalent in past years.

Thoughts on single-cup systems

In 2019, not all U.S. consumers were keen on the idea of owning a single-cup coffee brewing system: almost a third of survey respondents in the United States stated they would definitely not buy such a coffee machine for their home. Some 13 percent of surveyed Americans said they definitely would buy one. The favorite coffee preparation method that year remained the drip coffee maker: almost half of American past-day coffee drinkers used this method.

Share of U.S. consumers who own a single-cup coffee brewing system from 2005 to 2020

Characteristic	Share of respondents
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Release date

2020

More information

Region

United States

Survey time period

2007 to 2020

Number of respondents

2,838 respondents

Age group

18 years and older

Special properties

both males and females, who consumed a beverage other than tap water the day prior to being interviewed

Method of interview

Online survey

Supplementary notes

Figures prior to 2012 were taken from previous editions of the report.
The NCDT, beginning in 2012, includes a representative sample of Hispanic-Americans and African-Americans. Comparisons to years prior to 2012 must be made with caution, since the panel enhancement may impair direct tracking.
Please find further information on the used methodology on page 8 of the publication.
Base: Total sample aged 18+ (2005 n=2,950, 2006 n=2,954, 2007 n=2,951, 2011 n=2,663, 2012 n=2,955, 2013 n=2,840, 2014 n=2,741, 2015 n=2,771, 2016 n=2,782, 2017 n=3,252, 2018 n=2,737, 2019 n=2,815, 2020 n=2,838).

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