This statistic shows the results of an online survey conducted by the National Coffee Association (NCA) as of January 2019. U.S. survey respondents, who are aware of single-cup brewers and do not already own one, were asked if they plan on buying a single-cup coffee machine during the next six months. The survey revealed that 14 percent of respondents would probably buy a single-cup coffee machine during the next six months.
Share of U.S. consumers who are likely to purchase a single-cup coffee brewing system for their home in 2019
those aware of single-cup brewers and do not already own a single-cup brewer
Method of interview
Online survey
Supplementary notes
The original question ran as follows:' In the next six months, how likely are you to buy a single-cup brewer for use in your home?.'
The NCDT, beginning in 2012, includes a representative sample of Hispanic-Americans and African-Americans. Comparisons to years prior to 2012 must be made with caution, since the panel enhancement may impair direct tracking.
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Statistics on "Single-serve coffee market in the U.S."
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National Coffee Association. (August 7, 2019). Share of U.S. consumers who are likely to purchase a single-cup coffee brewing system for their home in 2019 [Graph]. In Statista. Retrieved February 23, 2020, from https://www.statista.com/statistics/323442/single-cup-brewing-system-us-consumers-likeliness-to-purchase/
National Coffee Association. "Share of U.S. consumers who are likely to purchase a single-cup coffee brewing system for their home in 2019." Chart. August 7, 2019. Statista. Accessed February 23, 2020. https://www.statista.com/statistics/323442/single-cup-brewing-system-us-consumers-likeliness-to-purchase/
National Coffee Association. (2019). Share of U.S. consumers who are likely to purchase a single-cup coffee brewing system for their home in 2019. Statista. Statista Inc.. Accessed: February 23, 2020. https://www.statista.com/statistics/323442/single-cup-brewing-system-us-consumers-likeliness-to-purchase/
National Coffee Association. "Share of U.S. Consumers Who Are Likely to Purchase a Single-cup Coffee Brewing System for Their Home in 2019." Statista, Statista Inc., 7 Aug 2019, https://www.statista.com/statistics/323442/single-cup-brewing-system-us-consumers-likeliness-to-purchase/
National Coffee Association, Share of U.S. consumers who are likely to purchase a single-cup coffee brewing system for their home in 2019 Statista, https://www.statista.com/statistics/323442/single-cup-brewing-system-us-consumers-likeliness-to-purchase/ (last visited February 23, 2020)
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