Reasons for using social network services in Great Britain (UK) 2013

This statistic displays the main reasons for using social network services among online adults in Great Britain in 2013. As of fall 2013, 64 percent of respondents in Great Britain listed keeping in touch as the main reason for using a social network service.

Please select the main reasons you have used a social network service in the last month.

Share of respondents
Keeping in touch64%
Entertainment31%
Staying up to date on news/events27%
Keeping people up to date27%
Sharing my opinion19%
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Source

In cooperation with
Ipsos
Release date

June 2014

Region

United Kingdom (Great Britain)

Survey time period

September 3-17 and October 1-15, 2013

Number of respondents

16,000 per wave*

Age group

16-64 years

Special properties

online adults

Method of interview

Online panel

Supplementary notes

* Research was carried out in two waves. The source indicates the survey was conducted with questions put to a total sample of 16,039 adults across 20 countries in September 2013 or to a sample of 16,167 adults in October 2013.

Approximately 1000+ individuals were surveyed in Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, Spain, Great Britain and the United States of America, and approximately 500+ individuals were surveyed in Argentina, Belgium, Poland, Russia, Saudi Arabia, South Korea, Sweden and Turkey.

Data has been weighted to the known national populations.

Where results do not sum to 100, this may be due to computer rounding, multiple responses or the exclusion of don't knows or not stated responses.

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