This statistic present the distribution of web-influenced retail sales in the United States from 2014 to 2020, sorted by segment. In 2017, web-influenced offline retail sales were projected to amount to 1,366 billion U.S. dollars.
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U.S. web-influenced retail sales 2014-2020, by segment
Web-influenced retail sales in the United States from 2014 to 2020, by segment (in billion U.S. dollars)
This statistic present the distribution of web-influenced retail sales in the United States from 2014 to 2020, sorted by segment. In 2017, web-influenced offline retail sales were projected to amount to 1,366 billion U.S. dollars.
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| Offline sales (total retail minus online sales and web-influenced online sales) | Web-influenced offline sales | Online sales | |
|---|---|---|---|
| 2014 | 1,707 | 1,154 | 287 |
| 2015* | 1,702 | 1,221 | 335 |
| 2016* | 1,706 | 1,290 | 376 |
| 2017* | 1,710 | 1,366 | 415 |
| 2018* | 1,715 | 1,445 | 452 |
| 2019* | 1,721 | 1,530 | 488 |
| 2020* | 1,728 | 1,616 | 523 |
| Offline sales (total retail minus online sales and web-influenced online sales) | Web-influenced offline sales | Online sales | |
|---|---|---|---|
| 2014 | 1,707 | 1,154 | 287 |
| 2015* | 1,702 | 1,221 | 335 |
| 2016* | 1,706 | 1,290 | 376 |
| 2017* | 1,710 | 1,366 | 415 |
| 2018* | 1,715 | 1,445 | 452 |
| 2019* | 1,721 | 1,530 | 488 |
| 2020* | 1,728 | 1,616 | 523 |
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This statistic present the distribution of web-influenced retail sales in the United States from 2014 to 2020, sorted by segment. In 2017, web-influenced offline retail sales were projected to amount to 1,366 billion U.S. dollars.
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- Release date
- December 2016
- Region
- United States
- Survey time period
- 2014
- Supplementary notes
-
* Forecast
Includes products or services ordered using the internet regardless of the method of payment or fulfillment; excludes travel and event tickets.
More information
- Region
- United States
- Survey time period
- 2014
- Supplementary notes
-
* Forecast
Includes products or services ordered using the internet regardless of the method of payment or fulfillment; excludes travel and event tickets.
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Online shopping behavior in the United States
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Statistics on "Online shopping behavior in the United States"
- Overview
The most important statistics
- U.S. customer satisfaction with online retail from 2000 to 2017 (index score)ACSI - U.S. customer satisfaction with online retail as of 2017
- Web-influenced retail sales in the United States from 2014 to 2020, by segment (in billion U.S. dollars)U.S. web-influenced retail sales 2014-2020, by segment
- Online shopping reach among online users in the United States as of December 2017, by deviceU.S. online shopping reach as of December 2017, by device
- Average value of online shopping orders in the United States as of 3rd quarter 2018, by device (in U.S. dollars)U.S. average online shopping order value 2018, by device
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018U.S. online shopper conversion rate 2017-2018
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018, by deviceU.S. online shopper conversion rate 2018, by device
- Distribution of time spent on retail sites vs. dollars spent in the United States as of 4th quarter 2017, by platformU.S. online retail user engagement and expenditure 2017, by platform
- Have you ever purchased something from the following online shops?Most popular online shops in the United States 2017, by reach
- Behavior and attitudes
The most important statistics
- Online shopping and buying-related activities performed by internet users in the United States as of March 2018, by ageOnline shopping and buying-related activities by U.S. internet users in 2018, by age
- How important are each of the following to you when you shop for a product online?Important factors when shopping for a product online according to U.S. shoppers 2017
- Primary reason that internet users in the United States make digital purchases as of March 2018U.S. online user primary reasons to make online purchases 2018
- Online shopping frequency of internet users in the United States as of March 2017U.S. online shopping frequency 2014-2017
- Online shopping frequency of online shoppers in the United States as of April 2017, by genderU.S. online shopping frequency 2017, by gender
- Online shopping frequency of online shoppers in the United States as of April 2017, by product lineU.S. online shopping frequency 2017, by product line
- Which of these products do you buy online?U.S. online shopping products 2017, by category
- Which of the following products do you buy online the most?U.S. leading online retail products categories 2017
- Mobile
The most important statistics
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017Share of U.S. mobile e-commerce spending 2010-2017
- Reasons for consumers in the United States to not use their mobile device for shopping as of August 2016, by deviceFactors preventing purchases on mobile devices in the U.S. 2016
- Percentage of consumers in the United States who use their mobile phone for shopping related activities as of June 2017Leading shopping-related activities via mobile phone in the U.S. 2017
- How much of your online shopping do you do on a cell phone rather than on a computer?Degree of mobile vs desktop shopping preference in the U.S. 2017
- Using your mobile phone, have you done any of the following in the past 12 months?Mobile payment activities carried out by U.S. users 2015
- Mobile activities of online shoppers in the United States as of February 2017Mobile activities of U.S. online shoppers 2017
- Market reach of the most popular Apple iOS retail apps in the United States as of June 2018Leading iOS shopping app reach in the United States 2018
- Market reach of the most popular Android retail apps in the United States as of June 2018Leading Android shopping app reach in the United States 2018
- Path to purchase
The most important statistics
- Devices used to research and complete online purchase according to online shoppers in the United States as of February 2017Online research and shopping device preferences in the U.S. 2017
- Monthly time spent on online shopping by users in the United States as of December 2017, by shopper type (in minutes)U.S. monthly time spent online shopping 2017, by shopper type
- Monthly online shopping sessions generated by users in the United States as of December 2017, by shopper typeU.S. monthly online shopping sessions 2017, by user type
- Occurrence of leading apps during a shopping session for online shoppers in the United States as of December 2017Occurrence of apps during U.S. online shopping sessions 2017
- Most common app categories accessed before shopping device sessions in the United States as of December 2017Leading app categories accessed before shopping online in the U.S. 2017
- Most common app categories accessed after shopping device sessions in the United States as of December 2017Leading app categories accessed after shopping online in the U.S. 2017
- Most common apps accessed before shopping device sessions in the United States as of December 2017Leading apps accessed before shopping online in the U.S. 2017
- Most common apps accessed after shopping device sessions in the United States as of December 2017Leading apps accessed after shopping online in the U.S. 2017
- Order delivery
The most important statistics
- Delivery methods used by internet users in the United States for digital purchases as of February 2018, by age groupDelivery method preference of U.S. online shoppers 2018, by age group
- Items that internet users in the United States want to have vs. have received via same-day delivery as of February 2018, by categoryU.S. internet user same-day delivery usage 2018, by category
- Actions taken by digital shoppers in the United States to qualify for free shipping as of February 2017U.S. digital shopper free shipping qualification measures 2017
- How far do shipping costs influence your purchase decision when shopping online?Influence of shipping costs on purchase decisions among U.S. online shoppers 2017
- Which parcel service usually delivers the items you purchase online?Most used shipping service provider among U.S. online shoppers 2017
- Which of these services offered by shipping providers have you already used?Use of services offered by shipping providers among U.S. online shoppers 2017
- If the shipping was free of charge, when would you expect the delivery of your order?Expected order delivery with free shipping among U.S. online shoppers 2017
- How important is it for you to get your online purchases delivered to you within 2-3 working days?Importance of U.S. online purchase delivery within 2-3 working days 2017
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Statistics on the topic
Free statistics
- Web-influenced retail sales in the United States from 2014 to 2020, by segment (in billion U.S. dollars)
- Average value of online shopping orders in the United States as of 3rd quarter 2018, by device (in U.S. dollars)
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018
- Conversion rate of online shoppers in the United States as of 3rd quarter 2018, by device
- Distribution of time spent on retail sites vs. dollars spent in the United States as of 4th quarter 2017, by platform
- Have you ever purchased something from the following online shops?
- Primary reason that internet users in the United States make digital purchases as of March 2018
- Online shopping frequency of internet users in the United States as of March 2017
- Stage of the digital purchase process that makes digital buyers in the United States happiest as of May 2018
- Consideration of new shopping technologies among consumers in the United States as of September 2017
- Primary reason for digital shoppers in the United States to abandon their carts as of November 2018
- Products and service categories most commonly abandoned in their digital shopping carts by internet users in the United States as of March 2018
- M-commerce share of total digital commerce spending in the United States from 2nd quarter 2010 to 4th quarter 2017
- Reasons for consumers in the United States to not use their mobile device for shopping as of August 2016, by device
- Percentage of consumers in the United States who use their mobile phone for shopping related activities as of June 2017
- Using your mobile phone, have you done any of the following in the past 12 months?
- Mobile activities of online shoppers in the United States as of February 2017
- Most popular mobile shopping apps in the United States as of October 2018, by reach
- Devices used to research and complete online purchase according to online shoppers in the United States as of February 2017
- Most common app categories accessed after shopping device sessions in the United States as of December 2017
- Most common apps accessed after shopping device sessions in the United States as of December 2017
- Most common purchase influences of online shoppers in the United States in 2017
- When looking for a new product, how frequently do you read online reviews before purchasing the product?
- When looking for a new product, how important are the online reviews before deciding to purchase the product?
- Which of the following sources have you used to read online reviews within the last six months about products and service providers?
- Most frequently used paths to purchase with multi-channel retailers according to online shoppers in the United States as of February 2017
- Actions taken by digital shoppers in the United States to qualify for free shipping as of February 2017
- Would you use the option to have your order delivered by a drone?
- Share of automobiles and parts sales of total U.S. e-retail sales from 2013 to 2018
- Share of individuals making purchases online in Spain as of May 2015, by age
Premium Statistics
- U.S. customer satisfaction with online retail from 2000 to 2017 (index score)
- Online shopping reach among online users in the United States as of December 2017, by device
- Most popular online shops according to online shoppers in the United States 2017, by shopping frequency
- Online shopping and buying-related activities performed by internet users in the United States as of March 2018, by age
- How important are each of the following to you when you shop for a product online?
- Online shopping frequency of online shoppers in the United States as of April 2017, by gender
- Online shopping frequency of online shoppers in the United States as of April 2017, by product line
- Which of these products do you buy online?
- Which of the following products do you buy online the most?
- In which cases do you prefer to buy products online?
- Whose recommendations are you most likely to trust when you have to choose between different products?
- When do you usually do your online shopping?
- Between similar products online, which of the following has driven you to pay for a higher priced option?
- How much of your online shopping do you do on a cell phone rather than on a computer?
- Market reach of the most popular Apple iOS retail apps in the United States as of June 2018
- Market reach of the most popular Android retail apps in the United States as of June 2018
- Most popular mobile shopping apps in the United States as of October 2018, by monthly users (in millions)
- Monthly time spent on online shopping by users in the United States as of December 2017, by shopper type (in minutes)
- Monthly online shopping sessions generated by users in the United States as of December 2017, by shopper type
- Occurrence of leading apps during a shopping session for online shoppers in the United States as of December 2017
- Most common app categories accessed before shopping device sessions in the United States as of December 2017
- Most common apps accessed before shopping device sessions in the United States as of December 2017
- Sources that influence purchase decisions of digital buyers in the United States as of August 2017, by category
- Which of the following channels do you use today when researching products from an online retailer?
- Number of reviews read by online shoppers in the United States when purchasing selected types of products online in 2017
- Which types of products or brands have you read online reviews about before purchasing the product?
- Most popular channels for researching products from an online retailer according to shoppers in the United States as of August 2017, by age group
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- Which of the following channels do you use today when buying products from an online retailer?
- Preferred purchase methods for selected types of products according to shoppers in the United States as of May 2017
- Delivery methods used by internet users in the United States for digital purchases as of February 2018, by age group
- Items that internet users in the United States want to have vs. have received via same-day delivery as of February 2018, by category
- How far do shipping costs influence your purchase decision when shopping online?
- Which parcel service usually delivers the items you purchase online?
- Which of these services offered by shipping providers have you already used?
- If the shipping was free of charge, when would you expect the delivery of your order?
- How important is it for you to get your online purchases delivered to you within 2-3 working days?
- Would you use the option to have your order delivered by a robot?
- What percentage of items you order online do you return?
- In which cases do you return items you purchased online?
- What were the reasons that made you/would make you cancel an order process?
- Most common bad online shopping experiences according to online shoppers in the United States as of April 2017
- Most common reasons for dissatisfaction with online order shipping providers according to online shoppers in the United States as of April 2017
- Most important online shopping delivery elements to be actioned by e-retailers according to global online shoppers as of October 2017
- Physical books, movies, music & games sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Toys, hobby & DIY sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Food and beverage sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Most popular retail e-commerce categories in China as of July 2014, by share of digital buyers
- Share of consumers who buy online via PC computers in Brazil from 2013 to 2018
- Share of online retail spending via mobile devices in selected European countries in 2014 and 2015
- Shopping habits of individuals carrying out online and offline searches and purchases in Spain in 2016 and 2017
- Share of online retail spending via desktop devices in selected European countries in 2014 and 2015**
- Leading reasons for cross-border online shopping in the United Kingdom (UK) in 2015
- When looking to buy products online, where do you usually look?
- Number of online retailers participating in the Hot Sale in Argentina from 2015 to 2018
- Forecasted year-on-year (YoY) internet retail sales increase in selected European countries* in 2015, by device
- What products and services have you purchased online in the last year?
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