Try our corporate solution for free!
(212) 419-8286

Online retail sales in the United Kingdom (UK) 2012-2020

Online retail in the United Kingdom has been gaining ground in the past decade. With the onset of the coronavirus (COVID-19) crisis, the value of online retail sales in the UK is estimated to reach just below 100 billion British pounds in 2020. In the previous year, around 19 percent of retail sales was attributed to online in the UK.

What ranks high in UK e-commerce?

In the United Kingdom, clothing and household goods were the most popular retail items consumers purchased through the internet in 2019. Data published by the Office for National Statistics (UK) showed that other leisure activities and services such as booking holiday accommodations, travel arrangements and event tickets were other areas consumers depended on the internet to buy.

German e-commerce market

The UK might have the highest share of online sales in retail trade, but other European countries such as Germany and France have had impressive track records over the years as well. According to the forecasts provided by German E-commerce and Distance Selling Trade Association (bevh), the market volume of Germany’s e-commerce sector was projected to see over 70 billion euros in 2019.

Value of online retail sales in the United Kingdom (UK) from 2012 to 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date



United Kingdom

Survey time period

2012 to 2020

Special properties

sales of retail merchandise***

Supplementary notes

* excluding gambling, fast food, vehicle sales and repair, casual dining, banks and insurance as well as vehicle fuel.
** Data for 2012 calculated on the basis of a year-over-year growth rate of 16.8 percent in 2013 on 2012.
*** Forecast.
Exact publication date not specified, annual release of new results.
Figures prior to 2019 are taken from annual reports also published by the same source.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Internet industry in the United Kingdom (UK)"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.