Prospective importance of trade fairs for companies in Germany 2020

This statistic shows the prospective importance of trade fairs for companies within the following five years in Germany from 2010 to 2019. In November 2019, 8 percent of companies stated that from their point of view, trade fairs would have a higher importance over the course of the next five years.

How important will trade fairs be for your company within the next five years?

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Source

Release date

March 2020

Region

Germany

Survey time period

2010 to 2019

Number of respondents

500 companies

Special properties

exhibitors at trade-visitor-oriented trade fairs

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
Missing percentage points to 100 per cent: "n/a".
Some figures were taken from previous publications.

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Statistics on "Trade show and event marketing "

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