Share of consumers who have purchased products after seeing and ad on social media in the Unites States as of September 2017

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Share of respondents

© Statista 2017

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Chart type
Share on Social Media
Description Source More information
The statistic presents information on the share of consumers who have purchased products after seeing and ad on social media in the Unites States as of September 2017. It was found that 39 percent of respondents said they had been influenced by social media ads to make purchases.
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Release date
September 2017
United States
Survey time period
August 24 to September 8, 2017
Number of respondents
4,402 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
Question: Have you ever purchased a product or service after seeing an ad on any of the following? [Social media (i.e. Facebook, Twitter, Instagram, etc.)]

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