The statistic presents information on the share of consumers who have purchased products after seeing and ad on social media in the Unites States as of September 2017. It was found that 39 percent of respondents said they had been influenced by social media ads to make purchases.
Share of consumers who have purchased products after seeing an ad on social media in the Unites States as of September 2017
Question: Have you ever purchased a product or service after seeing an ad on any of the following? [Social media (i.e. Facebook, Twitter, Instagram, etc.)]
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Morning Consult. (September 23, 2017). Share of consumers who have purchased products after seeing an ad on social media in the Unites States as of September 2017 [Graph]. In Statista. Retrieved April 08, 2020, from https://www.statista.com/statistics/427336/social-media-influence-purchase/
Morning Consult. "Share of consumers who have purchased products after seeing an ad on social media in the Unites States as of September 2017." Chart. September 23, 2017. Statista. Accessed April 08, 2020. https://www.statista.com/statistics/427336/social-media-influence-purchase/
Morning Consult. (2017). Share of consumers who have purchased products after seeing an ad on social media in the Unites States as of September 2017. Statista. Statista Inc.. Accessed: April 08, 2020. https://www.statista.com/statistics/427336/social-media-influence-purchase/
Morning Consult. "Share of Consumers Who Have Purchased Products after Seeing An Ad on Social Media in The Unites States as of September 2017." Statista, Statista Inc., 23 Sep 2017, https://www.statista.com/statistics/427336/social-media-influence-purchase/
Morning Consult, Share of consumers who have purchased products after seeing an ad on social media in the Unites States as of September 2017 Statista, https://www.statista.com/statistics/427336/social-media-influence-purchase/ (last visited April 08, 2020)
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