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E-commerce spending per capita in Italy 2012-2017
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Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)
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- Show sources information
- Show publisher information
- Release date
- March 2016
- Region
- Italy
- Survey time period
- January 2016
- Supplementary notes
-
* Forecast
Revenue excludes gastronomic services, cars and car parts, gasoline, the travel sector and tickets.
More information
- Region
- Italy
- Survey time period
- January 2016
- Supplementary notes
-
* Forecast
Revenue excludes gastronomic services, cars and car parts, gasoline, the travel sector and tickets.
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Statistics on "Online shopping in Italy "
- Market overview
- Internet retail sales in selected European countries between 2013 and 2016 (in billion euros)*Online retail sales in selected European countries 2013-2016
- Internet retail spending in selected European countries in 2014 and 2015, by device*Online retail spending in selected European countries 2014-2015, by device
- Internet retail spending via tablets in selected European countries in 2014 and 2015 (in billion euros)Online retail spending via tablets in selected European countries 2014-2015
- E-commerce turnover in Italy from 2010 to 2017 (in billion of euros) Italy: e-commerce turnover from 2010-2017
- E-commerce revenue forecast in Italy from 2017 to 2023, by segment (in billion U.S. dollars)E-commerce revenue in Italy 2017-2023, by segment
- Distribution of e-commerce turnover in Italy in 2018, by industryItaly: distribution of e-commerce turnover 2018, by industry
- Average revenue per online shopper in Italy from 2012 to 2016 (in euros)E-commerce revenue per online shopper in Italy 2012-2016
- Forecasted year-on-year (YoY) online retail sales growth via tablet devices in selected European countries in 2015Europe: online retailing sales growth via tablet devices 2015
- Expenditure
- Average online expenditure in Italy in 2016, by sales channelItaly: average online expenditure 2016, by sales channel
- Average online expenditure on intangible goods in Italy in 2016, by device (in euros)Italy: average online expenditure 2016, by device
- Average online expenditure among android users in Italy from 2014 to 2015, by device (in euros) Italy: average online expenditure among android users 2014-2015, by device
- Average online expenditure among IOS users in Italy from 2014 to 2015, by device (in euros) Italy: average online expenditure among IOS users 2014-2015, by device
- Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)E-commerce spending per capita in Italy 2012-2017
- Demographics
- Number of Toys, Hobby & DIY e-commerce users in Italy from 2017 to 2023, by segment (in millions)Toys, Hobby & DIY e-commerce user in Italy 2017-2023
- Projected digital buyer penetration in Italy from 2014 to 2017Projected digital buyer penetration in Italy 2014-2017
- Number of Food & Personal Care e-commerce users in Italy from 2017 to 2023, by segment (in millions)Food & Personal Care e-commerce user in Italy 2017-2023
- Number of Electronics & Media e-commerce users in Italy from 2017 to 2023, by segment (in millions)Electronics & Media e-commerce user in Italy 2017-2023
- Number of e-commerce users in Italy from 2017 to 2023 (in millions)Online retail users in Italy 2017-2023
- Food & Personal Care e-commerce revenue forecast in Italy from 2017 to 2023, by segment (in million U.S. dollars)Food & Personal Care e-commerce revenue in Italy 2017-2023, by segment
- Share of population purchasing online in Italy in 2016 and 2017, by age Italy: share of population purchasing online 2016-2017, by age
- Share of population purchasing online in Italy between 2016 and 2017, by education levelItaly: share of population purchasing online 2016-2017, by educational level
- Consumers’ preferences
- Share of the leading factors affecting the choice of online purchase in Italy in 2015Survey: leading factors for online purchase in Italy in 2015
- Share of reasons why consumers begin their online shopping journey in Italy in 2015Italy: top reasons to begin with online shopping in 2015
- Share of reasons why consumers begin online shopping in Italy in 2015, by ageItaly: top reasons for shopping in 2015, by age
- Share of the main reasons to use internet to shop for clothes in Italy in 2015Italy: main reasons to use internet to shop in 2015
- Share of individuals who purchase clothing items online in Italy in 2016, by ageItaly: individuals buying clothing items online in 2016, by age
- What are the main reasons why you decided to purchase watches, jewelry and silverware online instead of going to a traditional shop?Italy: reasons for online purchase of jewelry during Christmas 2015
- Which are the main reasons why you prefer purchasing furnishing articles online?Survey: top 5 reasons to buy furnishing articles online in Italy in 2016
- Share of individuals who purchase household linen online in Italy in 2016, by ageItaly: individuals buying household linen online in 2016, by age
- Mobile shopping
- Smartphone buyer penetration in Europe as of March 2014, by countryEU5: smartphone buyer penetration as of March 2014, by country
- Internet retail spending via smartphones in selected European countries in 2014 and 2015 (in billion euros)Online retail spending via smartphones in selected European countries 2014-2015
- Distribution of online retail spending in selected European countries in 2014 and 2015, by device*Online retail spending distribution in selected European countries 2014-15, by device
- Share of online retail spending via smartphones in selected European countries in 2014 and 2015Online retail spending share via smartphones in selected European countries 2014-2015
- European smartphone users who accessed online retail sites and apps as of August 2013, by country (in millions)EU5: number of smartphone users who accessed mobile retail 2013
- Distribution of online buyers purchasing via mobile devices in Italy in the 1st quarter of 2016 and 3rd quarter of 2017, by age groupItaly: share of users purchasing online via mobile devices 2016-2017, by age group
- Forecasted year-on-year (YoY) online retail sales growth via smartphones in selected European countries in 2015Europe: online retailing sales growth via smartphones 2015
- Other figures
- Share of services which can improve in-store purchasing experience in Italy in 2015Survey: services to improve in-store purchasing in Italy in 2015
- How do you use social media while shopping?Survey: social media characteristics and online purchasing in Italy in 2016
- Distribution of the leading drivers for the affiliation to a specific retailer in Italy in 2016Survey: drivers for affiliation to a specific retailer in Italy in 2016
- How satisfied are you with each of the following aspects of the post-purchase experience when shopping online?*Online customer satisfaction with the post-purchase experience in Italy in 2015
- How did you pay when shopping online?*Italy: payment methods used for online shopping in the last year 2016
- Most common places of delivery of good purchased online in Italy in 2017, by locationItaly: delivery points of goods purchased online in 2017, by location
- Which of the following services/goods will you purchase the next months?* Italy: purchase intentions of goods and services in the next months 2016
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- Market volume of the online trade in books and audiovisual products in China 2013
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- Market volume of online shopping for 3C products in China, 2013
- Attitudes towards e-commerce among U.S. Generation X 2013, by gender
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Statistics on the topic
Free statistics
- Projected digital buyer penetration in Italy from 2014 to 2017
- European smartphone users who accessed online retail sites and apps as of August 2013, by country (in millions)
- Share of individuals who made an online purchase in the last three months in France from 2010 to 2015
- Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)*
- Projected digital buyer penetration in France from 2015 to 2018
Premium Statistics
- Internet retail sales in selected European countries between 2013 and 2016 (in billion euros)*
- Internet retail spending in selected European countries in 2014 and 2015, by device*
- Internet retail spending via tablets in selected European countries in 2014 and 2015 (in billion euros)
- E-commerce turnover in Italy from 2010 to 2017 (in billion of euros)
- E-commerce revenue forecast in Italy from 2017 to 2023, by segment (in billion U.S. dollars)
- Distribution of e-commerce turnover in Italy in 2018, by industry
- Average revenue per online shopper in Italy from 2012 to 2016 (in euros)
- Forecasted year-on-year (YoY) online retail sales growth via tablet devices in selected European countries in 2015
- Average number of goods purchased online in Italy in 2016, by platform
- Penetration rate of goods sold online in Italy in 2015, by product
- Penetration rate of services sold online in Italy in 2015, by type
- Italy: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)
- Average online expenditure in Italy in 2016, by sales channel
- Average online expenditure on intangible goods in Italy in 2016, by device (in euros)
- Average online expenditure among android users in Italy from 2014 to 2015, by device (in euros)
- Average online expenditure among IOS users in Italy from 2014 to 2015, by device (in euros)
- Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)
- Number of Toys, Hobby & DIY e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Number of Food & Personal Care e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Number of Electronics & Media e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Number of e-commerce users in Italy from 2017 to 2023 (in millions)
- Food & Personal Care e-commerce revenue forecast in Italy from 2017 to 2023, by segment (in million U.S. dollars)
- Share of population purchasing online in Italy in 2016 and 2017, by age
- Share of population purchasing online in Italy between 2016 and 2017, by education level
- Share of goods purchased online by female customers in Italy in the 3rd quarter of 2017, by product
- Number of online purchasers in Italy in 2017, by geographical area (in million)
- Incidence rate of female e-commerce customers when shopping online in Italy as of the 3rd quarter of 2017, by product
- Share of the leading factors affecting the choice of online purchase in Italy in 2015
- Share of reasons why consumers begin their online shopping journey in Italy in 2015
- Share of reasons why consumers begin online shopping in Italy in 2015, by age
- Share of the main reasons to use internet to shop for clothes in Italy in 2015
- Share of individuals who purchase clothing items online in Italy in 2016, by age
- What are the main reasons why you decided to purchase watches, jewelry and silverware online instead of going to a traditional shop?
- Which are the main reasons why you prefer purchasing furnishing articles online?
- Share of individuals who purchase household linen online in Italy in 2016, by age
- Share of the leading reasons why individuals decide to buy from a foreign online retailer in Italy in 2015
- Reasons not to purchase online in Italy in 2016, by type of product
- Factors negatively affecting online purchases in Italy in 2016
- Smartphone buyer penetration in Europe as of March 2014, by country
- Internet retail spending via smartphones in selected European countries in 2014 and 2015 (in billion euros)
- Distribution of online retail spending in selected European countries in 2014 and 2015, by device*
- Share of online retail spending via smartphones in selected European countries in 2014 and 2015
- Distribution of online buyers purchasing via mobile devices in Italy in the 1st quarter of 2016 and 3rd quarter of 2017, by age group
- Forecasted year-on-year (YoY) online retail sales growth via smartphones in selected European countries in 2015
- Share of services which can improve in-store purchasing experience in Italy in 2015
- How do you use social media while shopping?
- Distribution of the leading drivers for the affiliation to a specific retailer in Italy in 2016
- How satisfied are you with each of the following aspects of the post-purchase experience when shopping online?*
- How did you pay when shopping online?*
- Most common places of delivery of good purchased online in Italy in 2017, by location
- Which of the following services/goods will you purchase the next months?*
- The share of online and in-store sales, by category in 2014 in Denmark
- Clothing, footwear and jewelry purchases in Denmark 2014, by country of the webshop
- Share of people doing selected e-commerce activities in New Zealand, as of January 2018
- Share of individuals who purchased online goods and services in Italy in 2014, by age group
- Online shopping in China in the last 6 months of 2011
- Growth rate of online shoppers in China from 2007 to 2015 (compared to the previous year)
- Distribution of online shoppers in China as of December 2014, by education and experience
- Annual change in gross merchandise volume of online shopping in China from 2006 to 2015
- Market volume of the online trade in books and audiovisual products in China between 2009 and 2013 (in billion yuan)
- Distribution of Taobao shoppers in China in 2012 , by age group
- Year-on-year change of the total e-commerce trade volume in China from 2005 to 2016
- Market volume of online shopping for 3C** products in China between 2009 to 2013 (in billion yuan)
- Attitudes towards e-commerce among U.S. Generation X internet users as of January 2013, by gender
- Average value of click and collect orders and additional purchases made during in-store pick-up in 2014, by product type (in euros)
- Online expenditure of consumers in Germany from 2013 to 2015, by segment (in billion euros)
- Which of these products do you mostly buy / order online?
- Share of Digi-teens shopping online in the Netherlands in 2016, by device*
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