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E-commerce spending per capita in Italy 2012-2017
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E-commerce spending per capita in Italy 2012-2017
Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)
by Statista Research Department,
last edited
Mar 8, 2016
This statistic shows the average per capita spending for online shopping in Italy from 2012 to 2015, and a forecast up to 2017. In 2012, the per capita e-commerce spendings of Italian consumers amounted to roughly 73.4 euros.
Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)
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by Statista Research Department,
last edited
Mar 8, 2016
This statistic shows the average per capita spending for online shopping in Italy from 2012 to 2015, and a forecast up to 2017. In 2012, the per capita e-commerce spendings of Italian consumers amounted to roughly 73.4 euros.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- March 2016
- Region
- Italy
- Survey time period
- January 2016
- Supplementary notes
-
* Forecast
Revenue excludes gastronomic services, cars and car parts, gasoline, the travel sector and tickets.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- March 2016
More information
- Region
- Italy
- Survey time period
- January 2016
- Supplementary notes
-
* Forecast
Revenue excludes gastronomic services, cars and car parts, gasoline, the travel sector and tickets.
Other statistics on the topic
E-commerce in Europe
+B2C E-Commerce
EU5: smartphone buyer penetration as of March 2014, by country
+Key Figures of E-Commerce
Projected digital buyer penetration in Italy 2014-2017
+Key Figures of E-Commerce
Total retail e-commerce revenue in Italy 2017-2023
+B2C E-Commerce
EU5: number of smartphone users who accessed mobile retail 2013
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Statistics on "Online shopping in Italy "
- Market overview
The most important statistics
- Internet retail sales in selected European countries between 2013 and 2016 (in billion euros)*Online retail sales in selected European countries 2013-2016
- Internet retail spending in selected European countries in 2014 and 2015, by device*Online retail spending in selected European countries 2014-2015, by device
- Internet retail spending via tablets in selected European countries in 2014 and 2015 (in billion euros)Online retail spending via tablets in selected European countries 2014-2015
- E-commerce turnover in Italy from 2010 to 2018 (in billion euros) E-commerce turnover in Italy 2010-2018
- E-commerce revenue forecast in Italy from 2017 to 2023, by segment (in billion U.S. dollars)E-commerce revenue in Italy 2017-2023, by segment
- Distribution of e-commerce turnover in Italy in 2019, by sectorDistribution of e-commerce turnover in Italy 2019, by sector
- Average revenue per online shopper in Italy from 2012 to 2016 (in euros)E-commerce revenue per online shopper in Italy 2012-2016
- Forecasted year-on-year (YoY) online retail sales growth via tablet devices in selected European countries in 2015Europe: online retailing sales growth via tablet devices 2015
- Expenditure
The most important statistics
- Average online expenditure in Italy in 2016, by sales channelAverage online expenditure in Italy 2016, by sales channel
- Average online expenditure for intangible goods bought online in Italy in 2016, by device (in euros)Average online expenditure on intangible goods bought online in Italy 2016, by device
- Average online expenditure among android users in Italy from 2014 to 2015, by device (in euros) Average online expenditure among android users in Italy 2014-2015, by device
- Average online expenditure among iOS users in Italy from 2014 and 2015, by device (in euros) Average online expenditure among iOS users in Italy 2014-2015, by device
- Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)E-commerce spending per capita in Italy 2012-2017
- Demographics
The most important statistics
- Number of Toys, Hobby & DIY e-commerce users in Italy from 2017 to 2023, by segment (in millions)Toys, Hobby & DIY e-commerce user in Italy 2017-2023
- Projected digital buyer penetration in Italy from 2014 to 2017Projected digital buyer penetration in Italy 2014-2017
- Number of Food & Personal Care e-commerce users in Italy from 2017 to 2023, by segment (in millions)Food & Personal Care e-commerce user in Italy 2017-2023
- Number of Electronics & Media e-commerce users in Italy from 2017 to 2023, by segment (in millions)Electronics & Media e-commerce user in Italy 2017-2023
- Number of e-commerce users in Italy from 2017 to 2023 (in millions)Online retail users in Italy 2017-2023
- Food & Personal Care e-commerce revenue forecast in Italy from 2017 to 2023, by segment (in million U.S. dollars)Food & Personal Care e-commerce revenue in Italy 2017-2023, by segment
- Distribution of population purchasing online in Italy in 1st quarter 2018, by age Distribution of e-commerce users in Italy Q1 2018, by age
- Distribution of e-commerce customers in Italy in 1st quarter 2018, by education levelDistribution of e-commerce customers in Italy Q1 2018, by educational level
- Consumers’ preferences
The most important statistics
- Share of the leading factors affecting the choice of online purchase in Italy in 2015Survey: leading factors for online purchase in Italy in 2015
- Share of reasons why consumers begin their online shopping journey in Italy in 2015Italy: top reasons to begin with online shopping in 2015
- Share of reasons why consumers begin online shopping in Italy in 2015, by ageItaly: top reasons for shopping in 2015, by age
- Share of the main reasons to use internet to shop for clothes in Italy in 2015Italy: main reasons to use internet to shop in 2015
- Share of individuals who purchase clothing items online in Italy in 2016, by ageItaly: individuals buying clothing items online in 2016, by age
- What are the main reasons why you decided to purchase watches, jewelry and silverware online instead of going to a traditional shop?Italy: reasons for online purchase of jewelry during Christmas 2015
- Which are the main reasons why you prefer purchasing furnishing articles online?Survey: top 5 reasons to buy furnishing articles online in Italy in 2016
- Share of individuals who purchase household linen online in Italy in 2016, by ageItaly: individuals buying household linen online in 2016, by age
- Mobile shopping
The most important statistics
- Smartphone buyer penetration in Europe as of March 2014, by countryEU5: smartphone buyer penetration as of March 2014, by country
- Internet retail spending via smartphones in selected European countries in 2014 and 2015 (in billion euros)Online retail spending via smartphones in selected European countries 2014-2015
- Distribution of online retail spending in selected European countries in 2014 and 2015, by device*Online retail spending distribution in selected European countries 2014-15, by device
- Share of online retail spending via smartphones in selected European countries in 2014 and 2015Online retail spending share via smartphones in selected European countries 2014-2015
- European smartphone users who accessed online retail sites and apps as of August 2013, by country (in millions)EU5: number of smartphone users who accessed mobile retail 2013
- Distribution of online buyers purchasing via mobile devices in Italy in 1st quarter 2018, by age groupItaly: share of users purchasing online via mobile devices Q1 2018, by age group
- Forecasted year-on-year (YoY) online retail sales growth via smartphones in selected European countries in 2015Europe: online retailing sales growth via smartphones 2015
- Other figures
The most important statistics
- Share of services which can improve in-store purchasing experience in Italy in 2015Survey: services to improve in-store purchasing in Italy in 2015
- How do you use social media while shopping?Survey: social media characteristics and online purchasing in Italy in 2016
- Distribution of the leading drivers for the affiliation to a specific retailer in Italy in 2016Survey: drivers for affiliation to a specific retailer in Italy in 2016
- How satisfied are you with each of the following aspects of the post-purchase experience when shopping online?*Online customer satisfaction with the post-purchase experience in Italy in 2015
- How did you pay when shopping online?*Italy: payment methods used for online shopping in the last year 2016
- Most common places of delivery of goods purchased online in Italy in 2017, by locationPreferred delivery points of goods purchased online in Italy in 2017, by location
- Which of the following services/goods will you purchase the next months?* Italy: purchase intentions of goods and services in the next months 2016
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- Clothing, footwear and jewelry online purchases in Denmark 2014, by country
- Online and in-store sales, by category 2014 in Denmark
- Italy: online purchases of goods and services in Italy 2014, by age group
- Share of e-commerce activities New Zealand 2018
- Share of people making online orders in France 2010-2015
- Distribution of online shoppers in China 2014, by education and experience
- Online shopping in China by products 2011
- Growth rate of online shoppers in China up to 2015
- Penetration rate of online shoppers until 2015
- Annual change in gross merchandise volume of online shopping in China 2006-2015
- TV shopping sales value in China 2011-2017
- Digital buyer penetration in Italy 2017-2023
- Taobao shoppers in China 2012, by age
- Market volume of total e-commerce trade 2005-2016
- Market volume of online shopping for 3C products in China, 2013
- Online consumer spending in Germany 2013-2015, by segment
- Purchasing tickets for events online in Great Britain 2011-2018
- Reasons not to buy food online in France 2015, by age
- Distribution of online spending New Zealand 2016, by sector
- Survey on online and offline purchases in Sweden 2017
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- E-commerce in Colombia
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- E-commerce in Argentina
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Statistics on "Online shopping in Italy "
- Internet retail sales in selected European countries between 2013 and 2016 (in billion euros)*
- Internet retail spending in selected European countries in 2014 and 2015, by device*
- Internet retail spending via tablets in selected European countries in 2014 and 2015 (in billion euros)
- E-commerce turnover in Italy from 2010 to 2018 (in billion euros)
- E-commerce revenue forecast in Italy from 2017 to 2023, by segment (in billion U.S. dollars)
- Distribution of e-commerce turnover in Italy in 2019, by sector
- Average revenue per online shopper in Italy from 2012 to 2016 (in euros)
- Forecasted year-on-year (YoY) online retail sales growth via tablet devices in selected European countries in 2015
- Average number of online purchases in Italy in 2016, by platform
- Penetration rate of goods sold online in Italy in 2015, by product
- Penetration rate of services sold online in Italy in 2015, by type
- Italy: retail e-commerce revenue forecast from 2017 to 2023 (in billion U.S. dollars)
- Average online expenditure in Italy in 2016, by sales channel
- Average online expenditure for intangible goods bought online in Italy in 2016, by device (in euros)
- Average online expenditure among android users in Italy from 2014 to 2015, by device (in euros)
- Average online expenditure among iOS users in Italy from 2014 and 2015, by device (in euros)
- Average spending per capita for online shopping in Italy from 2012 to 2017 (in euros)
- Number of Toys, Hobby & DIY e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Projected digital buyer penetration in Italy from 2014 to 2017
- Number of Food & Personal Care e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Number of Electronics & Media e-commerce users in Italy from 2017 to 2023, by segment (in millions)
- Number of e-commerce users in Italy from 2017 to 2023 (in millions)
- Food & Personal Care e-commerce revenue forecast in Italy from 2017 to 2023, by segment (in million U.S. dollars)
- Distribution of population purchasing online in Italy in 1st quarter 2018, by age
- Distribution of e-commerce customers in Italy in 1st quarter 2018, by education level
- Share of goods purchased online by female customers in Italy in 1st quarter 2018, by product
- Number of online purchasers in Italy in 2017, by geographical area (in million)
- Incidence rate of women's online purchases in Italy Q1 2018, by product
- Share of the leading factors affecting the choice of online purchase in Italy in 2015
- Share of reasons why consumers begin their online shopping journey in Italy in 2015
- Share of reasons why consumers begin online shopping in Italy in 2015, by age
- Share of the main reasons to use internet to shop for clothes in Italy in 2015
- Share of individuals who purchase clothing items online in Italy in 2016, by age
- What are the main reasons why you decided to purchase watches, jewelry and silverware online instead of going to a traditional shop?
- Which are the main reasons why you prefer purchasing furnishing articles online?
- Share of individuals who purchase household linen online in Italy in 2016, by age
- Share of the leading reasons why individuals decide to buy from a foreign online retailer in Italy in 2015
- Reasons not to purchase online in Italy in 2016, by type of product
- Factors inhibiting online purchases in Italy in 2016
- Smartphone buyer penetration in Europe as of March 2014, by country
- Internet retail spending via smartphones in selected European countries in 2014 and 2015 (in billion euros)
- Distribution of online retail spending in selected European countries in 2014 and 2015, by device*
- Share of online retail spending via smartphones in selected European countries in 2014 and 2015
- European smartphone users who accessed online retail sites and apps as of August 2013, by country (in millions)
- Distribution of online buyers purchasing via mobile devices in Italy in 1st quarter 2018, by age group
- Forecasted year-on-year (YoY) online retail sales growth via smartphones in selected European countries in 2015
- Share of services which can improve in-store purchasing experience in Italy in 2015
- How do you use social media while shopping?
- Distribution of the leading drivers for the affiliation to a specific retailer in Italy in 2016
- How satisfied are you with each of the following aspects of the post-purchase experience when shopping online?*
- How did you pay when shopping online?*
- Most common places of delivery of goods purchased online in Italy in 2017, by location
- Which of the following services/goods will you purchase the next months?*
- Clothing, footwear and jewelry purchases in Denmark 2014, by country of the webshop
- The share of online and in-store sales, by category in 2014 in Denmark
- Share of individuals who purchased online goods and services in Italy in 2014, by age group
- Share of people doing selected e-commerce activities in New Zealand, as of January 2018
- Share of individuals who made an online purchase in the last three months in France from 2010 to 2015
- Distribution of online shoppers in China as of December 2014, by education and experience
- Online shopping in China in the last 6 months of 2011
- Growth rate of online shoppers in China from 2007 to 2015 (compared to the previous year)
- Penetration rate of online shoppers in China from 2009 to 2015
- Annual change in gross merchandise volume of online shopping in China from 2006 to 2015
- Sales value of TV shopping in China from 2011 to 2017 (in billion yuan)
- Digital buyer penetration in Italy from 2017 to 2023 (in percent)
- Distribution of Taobao shoppers in China in 2012 , by age group
- Market volume of the total e-commerce trade from 2005 to 2016 (in trillion yuan)
- Market volume of online shopping for 3C** products in China between 2009 to 2013 (in billion yuan)
- Online expenditure of consumers in Germany from 2013 to 2015, by segment (in billion euros)
- Purchasing tickets for events online in Great Britain from 2011 to 2018
- Why do not you buy food products on the Internet?
- Distribution of online spending in New Zealand in 2016, by sector
- Where do you purchase products after having researched them?
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