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Daily usage of digital and online media in Sweden 2017, by medium

Share of individuals using the following digital and online media daily in Sweden in 2017

Daily usage of digital and online media in Sweden 2017, by medium This statistic displays the daily consumption of digital and online media in Sweden in 2017, by medium. During the survey period, 65 percent of respondents in Sweden stated that they have used social networks on a daily basis. Online traditional media such as online or digital newspapers, magazines, web radio and television ranked second.
Viewing TV is a good example of changed media use behavior - while the share of Swedish individuals watching television daily decreased from 85 percent in 2007 to 81 percent in 2017, viewing web TV services grew from 21 percent in 2011 to 33 percent in 2017. The same applies to newspapers - the daily reach of online versions increased by 10 percent in a time period of ten years, whereas the usage of printed daily press declined highly in Sweden.
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Share of individuals using the following digital and online media daily in Sweden in 2017

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This statistic displays the daily consumption of digital and online media in Sweden in 2017, by medium. During the survey period, 65 percent of respondents in Sweden stated that they have used social networks on a daily basis. Online traditional media such as online or digital newspapers, magazines, web radio and television ranked second.
Viewing TV is a good example of changed media use behavior - while the share of Swedish individuals watching television daily decreased from 85 percent in 2007 to 81 percent in 2017, viewing web TV services grew from 21 percent in 2011 to 33 percent in 2017. The same applies to newspapers - the daily reach of online versions increased by 10 percent in a time period of ten years, whereas the usage of printed daily press declined highly in Sweden.
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