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Distribution of online shopping activity in the United States in 2015, by device and generation

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U.S. online shopping device usage 2015, by age This statistic presents the distribution of online shopping activity of selected generations in the United States in 2015, sorted by device. The source found that 61 percent of all U.S. Generation X online shopping activity occurred via home computer. Smartphones accounted for 18 percent of this group's online shopping usage.
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Gen ZGen YGen XBoomers
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Gen ZGen YGen XBoomers
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Description Source More information
This statistic presents the distribution of online shopping activity of selected generations in the United States in 2015, sorted by device. The source found that 61 percent of all U.S. Generation X online shopping activity occurred via home computer. Smartphones accounted for 18 percent of this group's online shopping usage.
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Release date
February 2016
Region
United States
Survey time period
2015
Number of respondents
1,000 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
The source does not provide an exact date of survey.

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