- Media & Advertising›
- Advertising & Marketing ›
Share of OOH advertising spending in France 2012-2015, by environment
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Share of OOH advertising spending in France 2012-2015, by environment
Share of out of home (OOH) advertising expenditure in France from 2012 to 2015, by environment
This statistic shows the share of out of home (OOH) advertising expenditure in France from 2012 to 2015, broken down by environment. In 2013, transport advertising had a share of 29.1 percent in OOH advertising spending.
Share of out of home (OOH) advertising expenditure in France from 2012 to 2015, by environment
| Roadside | Street furniture | Transport | Retail | Other | |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| Roadside | Street furniture | Transport | Retail | Other | |
|---|---|---|---|---|---|
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
| - | - | - | - | - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic shows the share of out of home (OOH) advertising expenditure in France from 2012 to 2015, broken down by environment. In 2013, transport advertising had a share of 29.1 percent in OOH advertising spending.
Show more- Show sources information
- Show publisher information
- Release date
- May 2015
- Region
- France
- Survey time period
- 2012 to 2015*
- Supplementary notes
-
* Figures for 2014 and 2015 are estimates.
The source does not provide any information regarding missing percentage points to 100 percent.
Source
- Show sources information
- Show publisher information
- Release date
- May 2015
More information
- Region
- France
- Survey time period
- 2012 to 2015*
- Supplementary notes
-
* Figures for 2014 and 2015 are estimates.
The source does not provide any information regarding missing percentage points to 100 percent.
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.Marlene Greenfield
Vice President, Hearst Magazines
Statistics on "Out-of-home advertising"
- Global overview
The most important statistics
- Global out-of-home advertising expenditure from 2010 to 2020 (in billion U.S. dollars)Global OOH ad expenditure 2010-2020
- Out-of-home revenue worldwide from 2015 to 2020, by platform (in billion U.S. dollars)Global digital & physical OOH revenue 2015-2020
- Share of out-of-home in advertising spending in selected countries worldwide in 2016Share of OOH in ad spend 2016, by country
- Compound annual growth rate of out-of-home advertising spending in select markets worldwide between 2014 and 2019Growth of out-of-home advertising in select countries 2014-2019
- Change of advertising spending in 2016 and 2017, by mediumGlobal advertising spending growth 2016-2017, by medium
- Digital out-of-home (DOOH) advertising spending worldwide in 2016 and 2023 (in billion U.S. dollars)Global DOOH ad spend 2016-2023
- Share of digital in out-of-home advertising sales worldwide in 2010 and 2018Share of digital in OOH ad sales worldwide 2010-2018
- Value of the digital signage market worldwide in 2016 and 2023 (in billion U.S. dollars)Global digital signage market value 2016-2023
- Largest players
The most important statistics
- Largest outdoor advertising companies worldwide in 2017, by revenue (in million U.S. dollars)Revenue of outdoor advertising companies 2017
- Revenue generated by JCDecaux from 2011 to 2017 (in billion euros)JCDecaux revenue 2011-2017
- Share of digital revenue for JCDecauxi from 2012 to 2017JCDecaux digital revenue share 2012-2017
- JCDecaux net income from 2011 to 2017 (in million euros)JCDecaux net income 2011-2017
- Outdoor advertising revenue generated by iHeartMedia, Inc. from 2014 to 2017, by segment (in billion U.S. dollars)iHeartMedia outdoor advertising revenue 2014-2017
- Revenue generated by Outfront Media from 2011 to 2017 (in billion U.S. dollars)Outfront Media revenue 2011-2017
- Revenue generated by Outfront Media with digital billboards from 2013 to 2017 (in million U.S. dollars)Outfront Media DOOH revenue 2013-2017
- Outfront Media net income/loss from 2011 to 2017 (in million U.S. dollars)Outfront Media net income 2011-2017
- U.S. market overview
The most important statistics
- Out-of-home advertising spending in the United States in 2018 and 2022 (in billion U.S. dollars)Out-of-home ad spend in the U.S. 2018-2022
- Outdoor advertising revenue in the United States from 2009 to 2017 (in billion U.S. dollars)Annual outdoor advertising revenue in the U.S. 2009-2017
- Change in advertising spending in the United States in 2017, by mediumAdvertising revenue growth in the U.S. 2017, by medium
- Out-of-home advertising spending in the United States in 2016, by format (in million U.S. dollars)OOH advertising spending in the U.S. 2016, by format
- Number of establishments in the advertising and related services industry in the United States from 2007 to 2016, by sector Number of establishments in U.S. advertising industry 2007-2016, by sector
- Number of out-of-home displays of selected types in the United States in 2018Number of OOH displays in the U.S. 2018, by format
- Marketing implementation of out-of-home advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016Outdoor advertising adoption among SMEs in the U.S. 2016
- Fastest growing out-of-home categories in the United States in 2017Fastest growing OOH categories in the U.S. 2017
- U.S. digital market overview
The most important statistics
- Digital out-of-home advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)DOOH ad spend in the U.S. 2014-2019
- Change in digital out-of-home media spending in the United States from 2014 to 2016DOOH media spend growth in the U.S. 2014-2016
- Change in digital out-of-home advertising spending in the United States from 2014 to 2019DOOH ad spend growth in the U.S. 2014-2019
- Share of digital in out-of-home advertising spending in the United States from 2014 to 2019Digital share in OOH ad spend in the U.S. 2014-2019
- Local video advertising revenue in the United States in 2018 and 2022, by medium (in billion U.S. dollars)Local video ad revenue in the U.S. 2018-2022, by medium
- Distribution of local video advertising revenue in the United States in 2015 and 2016, by mediaLocal video ad revenue in the U.S. 2015-2016, by media
- Number of digital billboards in the United States from 2016 to 2018Number of digital billboards in the U.S. 2016-2018
- Digital out-of-home media revenue in the United States in 2015, by type (in million U.S. dollars)DOOH media revenue in the U.S. 2015, by type
- Canadian market overview
The most important statistics
- Out-of-home (OOH) advertising spending in Canada from 2010 to 2019 (in million Canadian dollars)Out-of-home ad spend in Canada 2010-2019
- Out-of-home advertising spending in Canada from 2010 to 2019, by format (in million Canadian dollars)Out-of-home ad spend in Canada 2010-2019, by format
- Penetration rate of advertising on selected traditional and digital media in Canada as of 1st quarter 2016Share of marketers using selected media for advertising in Canada 2016
- Digital out of home (DOOH) advertising spending in Canada from 2014 to 2019 (in million U.S. dollars)Digital outdoor ad spend in Canada 2014-2019
- Outdoor advertising expenditure share in Canada from 2008 to 2015Outdoor advertising spending share in Canada 2008-2015
- Outdoor advertising expenditure growth in Canada from 2008 to 2015 Outdoor advertising spending change in Canada 2008-2015
- Number of out-of-home (OOH) advertising displays in selected markets in Canada in 2016, by formatNumber of outdoor ad displays in selected Canadian cities 2016, by format
- Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and age groupShare of Canadian internet users who viewed OOH ads 2016, by format and age
- Consumer perception & response
The most important statistics
- Most disliked types of ads in the United States as of October 2016Most disliked ads in the U.S. 2016
- Per capita weekly exposure to out-of-home media worldwide from 2014 to 2016 (in minutes)Exposure to OOH media worldwide 2014-2016
- Out-of-home advertising reach in the United States as of March 2016, by typeOut-of-home ad reach in the U.S. 2016, by type
- Share of consumers who noticed poster advertising in the United States as of November 2016, by age groupU.S. consumer awareness of poster advertising 2016, by age
- Share of consumers who agreed that poster advertising stands out more than selected media ads in the United States as of November 2016U.S. consumers who agreed that poster ads are more visible than other ads 2016
- Share of consumers who felt annoyed by poster advertising in the United States as of May 2017U.S. consumers who find poster advertising annoying 2017
- Consumer actions taken after seeing poster advertisements in the United States as of November 2016U.S. consumer actions influenced by poster ads 2016
- Consumer digital actions taken after seeing poster advertisements in the United States as of November 2016U.S. consumer digital actions influenced by poster ads 2016
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Share of OOH advertising spending in Spain 2012-2015, by environment
- Share of OOH advertising spending in the Netherlands 2012-2015, by environment
- Share of OOH advertising spending in Germany 2012-2015, by environment
- Y-o-Y out-of-home ad revenue growth in the U.S. 2012-2018, by quarter
- Share of DOOH in OOH ad revenue in Australia 2012-2017
- Digital share in OOH advertising revenue in Europe 2014, by country
- Out of home advertising: monthly gross revenues in Germany 2015-2018
- Outdoor advertising revenue in Sweden quarterly from 2015-2017
- Out-of-home advertising revenue in China 2010-2019
- Out-of-home ad revenue in Australia 2002-2017
- South Korea: OOH ad revenue format shares 2016-2018
- Out-of-home advertising revenue in Sweden from 2010-2019
- Out-of-home advertising revenue in Sweden 2015-2017
- Out-of-home advertising revenue in China 2010-2019, by platform
- Revenue of out-of-home advertising industry in India 2011-2016
- Gross revenues from out-of-home (OOH) advertising in Germany 2014-2017, by segment
- Quarterly outdoor advertising revenue in the U.S. 2011-2018
- Outfront Media revenue 2014-2015, by region
- Digital out of home (DOOH) advertising revenue in the Netherlands 2012-2015
- Share of OOH advertising spending in Spain 2012/13, by sector
Studies
- Out-of-home advertising
- Advertising in Italy
- Advertising in the Netherlands
- Advertising in North America
- Full Year 2017 Podcast Ad Revenue Study
- IAB Podcast Ad Revenue Study
- Advertising in the Nordics
- Advertising market in the U.S.
- Advertising worldwide
- Advertising in Africa
- Global Mobile Advertising Revenue 2016
- Digital advertising in Europe
- Advertising in Belgium
- Advertising in the United Kingdom (UK)
- TV advertising in the U.S.
Statistics on "Out-of-home advertising"
- Global out-of-home advertising expenditure from 2010 to 2020 (in billion U.S. dollars)
- Out-of-home revenue worldwide from 2015 to 2020, by platform (in billion U.S. dollars)
- Share of out-of-home in advertising spending in selected countries worldwide in 2016
- Compound annual growth rate of out-of-home advertising spending in select markets worldwide between 2014 and 2019
- Change of advertising spending in 2016 and 2017, by medium
- Digital out-of-home (DOOH) advertising spending worldwide in 2016 and 2023 (in billion U.S. dollars)
- Share of digital in out-of-home advertising sales worldwide in 2010 and 2018
- Value of the digital signage market worldwide in 2016 and 2023 (in billion U.S. dollars)
- Share of digital in out-of-home advertising revenue in selected markets worldwide in 2019
- Share of digital in out-of-home advertising worldwide in 2016, by format
- Digital out-of-home advertising revenue worldwide in 2016, by platform (in billion U.S. dollars)
- Largest outdoor advertising companies worldwide in 2017, by revenue (in million U.S. dollars)
- Revenue generated by JCDecaux from 2011 to 2017 (in billion euros)
- Share of digital revenue for JCDecauxi from 2012 to 2017
- JCDecaux net income from 2011 to 2017 (in million euros)
- Outdoor advertising revenue generated by iHeartMedia, Inc. from 2014 to 2017, by segment (in billion U.S. dollars)
- Revenue generated by Outfront Media from 2011 to 2017 (in billion U.S. dollars)
- Revenue generated by Outfront Media with digital billboards from 2013 to 2017 (in million U.S. dollars)
- Outfront Media net income/loss from 2011 to 2017 (in million U.S. dollars)
- Revenue generated by Lamar Advertising from 2011 to 2017 (in billion U.S. dollars)
- Revenue generated by Lamar Advertising in 2017, by ad type (in million U.S dollars)
- Lamar Advertising net income from 2011 to 2017 (in million U.S. dollars)
- Revenue generated by Ströer SE & Co. KGaA in 2017, by segment (in million euros)
- Revenue generated by Ströer SE & Co. KGaA in 2017, by product group (in million euros)
- Profit/loss generated by Ströer SE & Co. KGaA from 2010 to 2017 (in million euros)
- Out-of-home advertising spending in the United States in 2018 and 2022 (in billion U.S. dollars)
- Outdoor advertising revenue in the United States from 2009 to 2017 (in billion U.S. dollars)
- Change in advertising spending in the United States in 2017, by medium
- Out-of-home advertising spending in the United States in 2016, by format (in million U.S. dollars)
- Number of establishments in the advertising and related services industry in the United States from 2007 to 2016, by sector
- Number of out-of-home displays of selected types in the United States in 2018
- Marketing implementation of out-of-home advertising among small to medium sized enterprise (SME) owners in the United States as of November 2016
- Fastest growing out-of-home categories in the United States in 2017
- Leading outdoor advertising categories in the United States in 1st half of 2018, by ad spending (in million U.S. dollars)
- Leading out-of-home advertising markets in the United States in 2015, by ad spend (in million U.S. dollars)
- Leading out-of-home (OOH) advertisers in the United States in 2017, by ad spend (in 1,000 U.S. dollars)
- Digital out-of-home advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Change in digital out-of-home media spending in the United States from 2014 to 2016
- Change in digital out-of-home advertising spending in the United States from 2014 to 2019
- Share of digital in out-of-home advertising spending in the United States from 2014 to 2019
- Local video advertising revenue in the United States in 2018 and 2022, by medium (in billion U.S. dollars)
- Distribution of local video advertising revenue in the United States in 2015 and 2016, by media
- Number of digital billboards in the United States from 2016 to 2018
- Digital out-of-home media revenue in the United States in 2015, by type (in million U.S. dollars)
- Per capita weekly exposure to digital out-of-home media in the United States from 2014 to 2017 (in minutes)
- Importance of various screen types in video everywhere advertising in the United States in 2016 and 2019
- Reasons for including digital place-based (DPB) media and digital out-of-home (DOOH) media in media plans in the United States as of August 2016
- Out-of-home (OOH) advertising spending in Canada from 2010 to 2019 (in million Canadian dollars)
- Out-of-home advertising spending in Canada from 2010 to 2019, by format (in million Canadian dollars)
- Penetration rate of advertising on selected traditional and digital media in Canada as of 1st quarter 2016
- Digital out of home (DOOH) advertising spending in Canada from 2014 to 2019 (in million U.S. dollars)
- Outdoor advertising expenditure share in Canada from 2008 to 2015
- Outdoor advertising expenditure growth in Canada from 2008 to 2015
- Number of out-of-home (OOH) advertising displays in selected markets in Canada in 2016, by format
- Percentage of internet users who viewed out-of-home (OOH) advertising in Canada as of January 2016, by format and age group
- Percentage of consumers who felt comfortable with levels of truth and accuracy in selected advertising formats in Canada in 2018
- Most disliked types of ads in the United States as of October 2016
- Per capita weekly exposure to out-of-home media worldwide from 2014 to 2016 (in minutes)
- Out-of-home advertising reach in the United States as of March 2016, by type
- Share of consumers who noticed poster advertising in the United States as of November 2016, by age group
- Share of consumers who agreed that poster advertising stands out more than selected media ads in the United States as of November 2016
- Share of consumers who felt annoyed by poster advertising in the United States as of May 2017
- Consumer actions taken after seeing poster advertisements in the United States as of November 2016
- Consumer digital actions taken after seeing poster advertisements in the United States as of November 2016
- Share of out of home (OOH) advertising expenditure in Spain from 2012 to 2015, by environment
- Share of out of home (OOH) advertising expenditure in the Netherlands from 2012 to 2015, by environment
- Share of out of home (OOH) advertising expenditure in Germany from 2012 to 2015, by environment
- Change in out-of-home advertising revenue in the United States from 1st quarter 2012 to 2nd quarter 2018
- Share of digital in out-of-home advertising revenue in Australia from 2012 to 2017
- Share of digital in out of home (OOH) advertising revenue in selected countries in Europe in 2014*
- Monthly gross revenues made through out of home advertising in Germany from December 2015 to December 2018 (in million euros)
- Outdoor advertising revenue in Sweden from 1st quarter 2015 to 3rd quarter 2016, with a forecast to 4th quarter 2017 (in million SEK)
- Out-of-home advertising revenue in China from 2010 to 2019 (in billion U.S. dollars)
- Out-of-home (OOH) advertising revenue in Australia from 2002 to 2017 (in million Australian dollars)
- Distribution of out-of-home advertising revenue in South Korea from 2016 to 2018, by format
- Out-of-home advertising revenue in Sweden from 2010 to 2014, with a forecast to 2019 (in million U.S. dollars)
- Out-of-home advertising revenue in Sweden in 2015, with a forecast to 2017 (in million SEK)
- Out-of-home advertising revenue in China from 2010 to 2019, by platform (in billion U.S. dollars)
- Revenue of out-of-home advertising industry across India from 2011 to 2016 (in billion Indian rupees)
- Gross revenues from out-of-home advertising (OOH) in Germany in 2014 and 2017, by segment (in million euros)
- Outdoor advertising revenue in the United States from 1st quarter 2011 to 2nd quarter 2018 (in billion U.S. dollars)
- Revenue generated by Outfront Media from 2014 to 2016, by region (in million U.S. dollars)
- Digital out of home (DOOH) advertising revenue in the Netherlands from 2012 to 2015 (in million euros)
- Share of out of home (OOH) advertising expenditure in Spain in 2012/13, by sector
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.