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Christmas shopping: Share of non-parents interacting with digital ads UK 2016

Published by Statista Research Department, Aug 29, 2016
This statistic depicts the share of types of interactions with digital ads related to Christmas shopping among non-parents in the United Kingdom (UK) in the year 2016. While 14% of non-parents reported having clicked an online ad in the past week, only 4% mentioned having made a purchase based on an online ad during the same time frame. 9% of non-parents reported making purchases online directly from their mobile device on a weekly basis.

Share of types of interactions with digital ads related to Christmas shopping among non-parents in the United Kingdom (UK) in 2016

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Release date

August 2016

Region

United Kingdom

Survey time period

August 23, 2016 to August 25, 2016

Number of respondents

1,000 respondents

Age group

18 years and older

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