This statistic, based on data provided by Parrot Analytics, shows a ranking of the most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018. That year, the Chilling Adventures of Sabrina on Netflix was the most in-demand digital original show in the UK with approximately 4.15 million average demand expressions. Stranger Things and Titans, also on Netflix, ranked second and third with 3.67 million and 3.59 million average demand expressions respectively.
Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018
(in million average demand expressions)
Title (network)
Audience demand in million average demand expressions*
* Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.
** Distributor for most recent season. Original platform:
Titans: DC Universe
Star Trek Discovery: CBS All Access
The Handmaid's Tale: Hulu
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Parrot Analytics. (April 1, 2019). Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018 (in million average demand expressions) [Graph]. In Statista. Retrieved April 08, 2020, from https://www.statista.com/statistics/657614/most-in-demand-digital-original-shows-united-kingdom-uk/
Parrot Analytics. "Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018 (in million average demand expressions)." Chart. April 1, 2019. Statista. Accessed April 08, 2020. https://www.statista.com/statistics/657614/most-in-demand-digital-original-shows-united-kingdom-uk/
Parrot Analytics. (2019). Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018 (in million average demand expressions). Statista. Statista Inc.. Accessed: April 08, 2020. https://www.statista.com/statistics/657614/most-in-demand-digital-original-shows-united-kingdom-uk/
Parrot Analytics. "Most Popular Digital Original Television Shows Based on Audience Demand in The United Kingdom (Uk) in 2018 (in Million Average Demand Expressions)." Statista, Statista Inc., 1 Apr 2019, https://www.statista.com/statistics/657614/most-in-demand-digital-original-shows-united-kingdom-uk/
Parrot Analytics, Most popular digital original television shows based on audience demand in the United Kingdom (UK) in 2018 (in million average demand expressions) Statista, https://www.statista.com/statistics/657614/most-in-demand-digital-original-shows-united-kingdom-uk/ (last visited April 08, 2020)
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