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Number of online purchases in Denmark 2018, by product category
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Number of online purchases in Denmark 2018, by product category
Number of online purchases in Denmark in 2018 by product category (in millions)
by H. Tankovska,
last edited
Jul 18, 2019
This survey shows the number of online purchases in Denmark in 2018, by product category. Consumables, foods and drinks was the seventh most purchased product category with approximately 15 million purchases.
Number of online purchases in Denmark in 2018 by product category (in millions)
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Description
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by H. Tankovska,
last edited
Jul 18, 2019
This survey shows the number of online purchases in Denmark in 2018, by product category. Consumables, foods and drinks was the seventh most purchased product category with approximately 15 million purchases.
- Show sources information
- Show publisher information
- Release date
- February 2019
- Region
- Denmark
- Survey time period
- 2018
- Number of respondents
- 14,982*
- Age group
- 18 years and older
- Special properties
- * Survey is conducted on a monthly basis throughout the whole year with approximately 1,200 interviews each month
- Method of interview
- Online panel
- Supplementary notes
-
Original survey question: "Hvilken vare eller tjeneste købte du senest på nettet? / Which products or services have you purchased online recently?"
Figures have been rounded.
Source
- Show sources information
- Show publisher information
- Release date
- February 2019
More information
- Region
- Denmark
- Survey time period
- 2018
- Number of respondents
- 14,982*
- Age group
- 18 years and older
- Special properties
- * Survey is conducted on a monthly basis throughout the whole year with approximately 1,200 interviews each month
- Method of interview
- Online panel
- Supplementary notes
-
Original survey question: "Hvilken vare eller tjeneste købte du senest på nettet? / Which products or services have you purchased online recently?"
Figures have been rounded.
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E-commerce in Denmark
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Statistics on "E-commerce in Denmark"
- Market overview
The most important statistics
- E-commerce sales value in Denmark from 2009 to 2018 (in billion DKK)B2C e-commerce sales in Denmark 2009-2017
- E-commerce sales growth in Denmark from 2010 to 2018B2C e-commerce sales increase in Denmark 2010-2018
- Growth of Danish online retailers' sales in Denmark from 2013 to 2018Local B2C e-commerce sales growth in Denmark 2013-2018
- Growth of e-commerce sales from foreign webshops in Denmark from 2013 to 2018Foreign B2C e-commerce sales growth in Denmark 2013-2018
- Number of online purchases in Denmark from 2011 to 2018 (in millions)Number of online purchases in Denmark 2011-2018
- Share of goods and services purchased online in Denmark from 2016 to 2018, by categoryGoods and services purchased online in Denmark, by category 2016-2018
- Distribution of Danish consumers' online purchases, by region of online retailer in 2017 and 2018Distribution of consumers' online purchases, retailer's region in Denmark 2017-2018
- E-commerce sales of local online retailers in Denmark from 2012 to 2018 in billion DKK)Local e-commerce sales in Denmark 2012-2018
- Online shopper behaviour
The most important statistics
- Share of online shoppers in Denmark from 2016 to 2018, by age group Share of online shoppers in Denmark 2016-2018, by age group
- Share of online shoppers in Denmark in 2018, by regionOnline shoppers in Denmark 2018, by region
- Online shopping frequency in Denmark in 2019Online shopping frequency in Denmark 2019
- Online shopping frequency in Denmark in 2016, by genderOnline shopping frequency in Denmark 2016, by gender
- Online shopping in Denmark in 2018, by region of online retailer and genderDistribution of online purchases, by region of retailer and gender in Denmark 2018
- Reasons to shop online in Denmark in 2018Online shopping reasons in Denmark 2018
- Reasons to shop online via smartphone or tablet in Denmark in 2018Reasons to purchase via smartphone or tablet in Denmark 2018
- Reasons why consumers shopped in foreign online shops in Denmark in 2018Reasons to shop in foreign online shops among Danish consumers 2018
- Online shoppers satisfaction levels
The most important statistics
- Share of promoters/detractors of online shopping in Denmark as of May 2019, by product categoryShare of promoters/detractors of online shopping in Denmark 2019, by category
- Share of online shoppers who returned goods in Denmark in 2018, by product categoryReturning goods purchased online in Denmark 2018, by product category
- Reasons to cancel online purchases in Denmark in 2019Reasons to cancel online purchases in Denmark 2019
- The rate of returning goods purchased online among Danish consumers in 2017, by age group and family typeReturning goods purchased online in Denmark 2017, by age group and family type
- Delivery and payment methods
The most important statistics
- Most popular online shopping payment methods in Denmark as of May 2019Leading payment methods for online shopping in Denmark 2019
- Delivery methods for goods purchased online in Denmark from 2016 to 2018Delivery methods for goods purchased online in Denmark 2016-2018
- Payment cards used for purchasing online in Denmark as of Mary 2019Payment cards used for purchasing online in Denmark 2019
- Distribution of delivery types used for online purchased goods in Denmark from 2014 to 2018Distribution of delivery types used for online purchased goods in Denmark 2014-2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Clothing, footwear and jewelry online purchases in Denmark 2014, by device
- Clothing, footwear and jewelry online purchases in Denmark 2014, by country
- Online and in-store sales, by category 2014 in Denmark
- Online expenditure in Spain 2018, by range
- Online expenditure in Denmark 2018, by product category
- Online purchase distribution in Norway 2015, by type
- Researching products before online purchase in Denmark 2015-2018
- Countries from which online shoppers purchase in Denmark 2015-2018
- Most important reasons for digital buyers in Australia to shop online 2012
- Cross-border online shopping behavior in Canada as of March 2016
- Average online order value among Canadian shoppers 2016, by category
- Distribution of purchases by online shoppers in Australia and New Zealand, by origin
- Share of Canadian online shoppers increasing shopping frequency 2016, by shopper type
- Online purchase share in Canada 2016, by age
- Average price for online shopping deliveries in Italy 2017, by product
- Household goods: Online purchasing in Great Britain 2019, by demographic
- Leading makeup brands on Vipshop in China 2014, by ASP
Studies
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- E-commerce in Poland
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- E-commerce in Denmark
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- E-commerce in Brazil
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- E-commerce in Taiwan
- E-commerce in the United Kingdom (UK)
- E-commerce in India
- E-commerce in South Korea
- E-commerce in Mexico
- E-commerce worldwide
Statistics on "E-commerce in Denmark"
- B2C e-commerce sales in Denmark 2009-2017
- B2C e-commerce sales increase in Denmark 2010-2018
- Local B2C e-commerce sales growth in Denmark 2013-2018
- Foreign B2C e-commerce sales growth in Denmark 2013-2018
- Number of online purchases in Denmark 2011-2018
- Goods and services purchased online in Denmark, by category 2016-2018
- Distribution of consumers' online purchases, retailer's region in Denmark 2017-2018
- Local e-commerce sales in Denmark 2012-2018
- E-commerce foreign sales in Denmark 2012-2018
- Companies which sell online in Denmark 2009-2018
- Companies which sell online in Denmark 2018, by industry
- Companies which sell online in Denmark 2012-2018, by size
- Online shopping frequency in Denmark 2014-2018
- Number of online purchases in Denmark 2018, by product category
- Expectations of future online shopping frequency among consumers in Denmark 2019
- Devices used for online purchases in Denmark 2019
- Share of online shoppers in Denmark 2016-2018, by age group
- Online shoppers in Denmark 2018, by region
- Online shopping frequency in Denmark 2019
- Online shopping frequency in Denmark 2016, by gender
- Distribution of online purchases, by region of retailer and gender in Denmark 2018
- Online shopping reasons in Denmark 2018
- Reasons to purchase via smartphone or tablet in Denmark 2018
- Reasons to shop in foreign online shops among Danish consumers 2018
- Showrooming penetration in Denmark 2014-2017
- Researching products before online purchase in Denmark 2015-2018
- Share of promoters/detractors of online shopping in Denmark 2019, by category
- Returning goods purchased online in Denmark 2018, by product category
- Reasons to cancel online purchases in Denmark 2019
- Returning goods purchased online in Denmark 2017, by age group and family type
- Leading payment methods for online shopping in Denmark 2019
- Delivery methods for goods purchased online in Denmark 2016-2018
- Payment cards used for purchasing online in Denmark 2019
- Distribution of delivery types used for online purchased goods in Denmark 2014-2018
- Clothing, footwear and jewelry online purchases in Denmark 2014, by device
- Clothing, footwear and jewelry online purchases in Denmark 2014, by country
- Online and in-store sales, by category 2014 in Denmark
- Online expenditure in Spain 2018, by range
- Online expenditure in Denmark 2018, by product category
- Online purchase distribution in Norway 2015, by type
- Countries from which online shoppers purchase in Denmark 2015-2018
- Most important reasons for digital buyers in Australia to shop online 2012
- Cross-border online shopping behavior in Canada as of March 2016
- Average online order value among Canadian shoppers 2016, by category
- Distribution of purchases by online shoppers in Australia and New Zealand, by origin
- Share of Canadian online shoppers increasing shopping frequency 2016, by shopper type
- Online purchase share in Canada 2016, by age
- Average price for online shopping deliveries in Italy 2017, by product
- Household goods: Online purchasing in Great Britain 2019, by demographic
- Leading makeup brands on Vipshop in China 2014, by ASP
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