This statistic shows the share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country. Portugal has the largest share of value sales on promotion at 37 percent in the fourth quarter of 2016, followed by Austria at 35.2 percent.
Share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country
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Nielsen. (March 21, 2017). Share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country [Graph]. In Statista. Retrieved August 14, 2022, from https://www.statista.com/statistics/696428/fmcg-promotional-sales-european-union-eu/
Nielsen. "Share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country ." Chart. March 21, 2017. Statista. Accessed August 14, 2022. https://www.statista.com/statistics/696428/fmcg-promotional-sales-european-union-eu/
Nielsen. (2017). Share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country . Statista. Statista Inc.. Accessed: August 14, 2022. https://www.statista.com/statistics/696428/fmcg-promotional-sales-european-union-eu/
Nielsen. "Share of Value Sales on Promotion in Leading Fmcg Markets in Western Europe in 2015 and 2016, by Country ." Statista, Statista Inc., 21 Mar 2017, https://www.statista.com/statistics/696428/fmcg-promotional-sales-european-union-eu/
Nielsen, Share of value sales on promotion in leading FMCG markets in Western Europe in 2015 and 2016, by country Statista, https://www.statista.com/statistics/696428/fmcg-promotional-sales-european-union-eu/ (last visited August 14, 2022)