This statistic displays the results of a survey on the usage of ad blocking software in the United Kingdom (UK) as of February 2019 broken down by demographic. The survey found that 37 percent of respondents aged between 18 and 24 years stated that they were currently using an ad blocker.
Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2019, by demographic
This question was phrased by the source as follows: "And do you currently use software/apps on any of your personal devices (e.g. laptop, smartphone etc.) that allows you to block adverts on the internet?"
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IAB UK. (March 29, 2019). Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2019, by demographic [Graph]. In Statista. Retrieved May 24, 2022, from https://www.statista.com/statistics/700063/ad-blocking-usage-by-demographic-in-the-united-kingdom-uk/
IAB UK. "Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2019, by demographic." Chart. March 29, 2019. Statista. Accessed May 24, 2022. https://www.statista.com/statistics/700063/ad-blocking-usage-by-demographic-in-the-united-kingdom-uk/
IAB UK. (2019). Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2019, by demographic. Statista. Statista Inc.. Accessed: May 24, 2022. https://www.statista.com/statistics/700063/ad-blocking-usage-by-demographic-in-the-united-kingdom-uk/
IAB UK. "Share of Respondents That Used Ad Blocking Software in The United Kingdom (Uk) as of February 2019, by Demographic." Statista, Statista Inc., 29 Mar 2019, https://www.statista.com/statistics/700063/ad-blocking-usage-by-demographic-in-the-united-kingdom-uk/
IAB UK, Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2019, by demographic Statista, https://www.statista.com/statistics/700063/ad-blocking-usage-by-demographic-in-the-united-kingdom-uk/ (last visited May 24, 2022)
