Entertainment seemed to be the most common reason among Finns to use YouTube, as of 2019. 92 percent of the respondents to a survey stated to be using the platform for that purpose, whereas 12 percent used it to follow brands and companies. 11 percent used YouTube for news that year.
Purposes of YouTube usage in Finland in 2019
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AudienceProject. (October 3, 2019). Purposes of YouTube usage in Finland in 2019 [Graph]. In Statista. Retrieved March 28, 2023, from https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/
AudienceProject. "Purposes of YouTube usage in Finland in 2019." Chart. October 3, 2019. Statista. Accessed March 28, 2023. https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/
AudienceProject. (2019). Purposes of YouTube usage in Finland in 2019. Statista. Statista Inc.. Accessed: March 28, 2023. https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/
AudienceProject. "Purposes of Youtube Usage in Finland in 2019." Statista, Statista Inc., 3 Oct 2019, https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/
AudienceProject, Purposes of YouTube usage in Finland in 2019 Statista, https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/ (last visited March 28, 2023)
Purposes of YouTube usage in Finland in 2019 [Graph], AudienceProject, October 3, 2019. [Online]. Available: https://www.statista.com/statistics/700479/youtube-usage-purposes-in-finland/