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United States: Brand preferences for Amazon from May/June 2016 through July/August 2017, by income

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Americans preferring Amazon from mid-2016 to mid-2017, by income This statistic shows the results of a survey conducted between mid-2016 and mid-2017 among adult Americans. They were asked about their preference for the Amazon brand. The results were sorted by income. During the survey in July/August 2017, 40.9 percent of respondents with an income of less than 50,000 U.S. dollars stated they prefer Amazon; 51.3 percent of respondents with an income of 50,000 U.S. dollars or more stated the same.
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Total<50,000 U.S. dollars>=50,000 U.S. dollars
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Total<50,000 U.S. dollars>=50,000 U.S. dollars
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Description

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This statistic shows the results of a survey conducted between mid-2016 and mid-2017 among adult Americans. They were asked about their preference for the Amazon brand. The results were sorted by income. During the survey in July/August 2017, 40.9 percent of respondents with an income of less than 50,000 U.S. dollars stated they prefer Amazon; 51.3 percent of respondents with an income of 50,000 U.S. dollars or more stated the same.
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Release date
September 2017
Region
United States
Survey time period
May/June 2016 through July/August 2017
Number of respondents
14,000 respondents
Age group
18 years and older
Special properties
Men & women aged 18-74
Method of interview
Online survey
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