Total marketing spending in Spain dropped by roughly 21 percent in the same period.
In 2020, digital marketing expenditure in Spain decreased 8.4 percent compared to the spending reported a year earlier. Change in digital marketing expenditure in Spain in 2019 and 2020
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Asociación de Marketing de España MKT. (November 4, 2021). Change in digital marketing expenditure in Spain in 2019 and 2020 [Graph]. In Statista. Retrieved May 27, 2022, from https://www.statista.com/statistics/756837/growth-rate-of-digital-marketing-investment-in-spain/
Asociación de Marketing de España MKT. "Change in digital marketing expenditure in Spain in 2019 and 2020." Chart. November 4, 2021. Statista. Accessed May 27, 2022. https://www.statista.com/statistics/756837/growth-rate-of-digital-marketing-investment-in-spain/
Asociación de Marketing de España MKT. (2021). Change in digital marketing expenditure in Spain in 2019 and 2020. Statista. Statista Inc.. Accessed: May 27, 2022. https://www.statista.com/statistics/756837/growth-rate-of-digital-marketing-investment-in-spain/
Asociación de Marketing de España MKT. "Change in Digital Marketing Expenditure in Spain in 2019 and 2020." Statista, Statista Inc., 4 Nov 2021, https://www.statista.com/statistics/756837/growth-rate-of-digital-marketing-investment-in-spain/
Asociación de Marketing de España MKT, Change in digital marketing expenditure in Spain in 2019 and 2020 Statista, https://www.statista.com/statistics/756837/growth-rate-of-digital-marketing-investment-in-spain/ (last visited May 27, 2022)