Audience monetization: levers used by e-commerce sites in France 2016

This graph shows the share of e-commerce sites that used audience monetization in France in 2016, according to the levers used. More than 55 percent of respondents with an e-commerce site used the sale of advertising space during this year.

Share of e-commerce sites using leverages of audience monetization in France in 2016, by lever used

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

May 2016



Survey time period

March 29 to April 13, 2016

Number of respondents

105 respondents

Special properties

managers and decision-makers of e-commerce sites

Method of interview

CATI, online interview

Supplementary notes

The source does not specify the original question.

* The monetization of audience is the conversion of an audience in turnover, in particular thanks to advertising, to make profitable its site and to maintain its activity .

** Parcel inserts: adding advertising for a third company in a parcel.

Open this statistic in...
Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Internet usage in Brazil"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.