A study on the Facebook advertising cost-per-mile (CPM) worldwide in 2018 and 2019, found that in the fourth quarter of 2018 the CPM reached 9.01 U.S. dollars. In comparison, the CPM in the same quarter of 2019 only hit 8.87 U.S. dollars.
Facebook advertising median cost-per-mille (CPM) worldwide from the 4th quarter 2018 to 4th quarter of 2019
(in U.S. dollars)
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AdStage. (January 21, 2020). Facebook advertising median cost-per-mille (CPM) worldwide from the 4th quarter 2018 to 4th quarter of 2019 (in U.S. dollars) [Graph]. In Statista. Retrieved May 17, 2022, from https://www.statista.com/statistics/829416/change-facebook-cost-per-mile/
AdStage. "Facebook advertising median cost-per-mille (CPM) worldwide from the 4th quarter 2018 to 4th quarter of 2019 (in U.S. dollars) ." Chart. January 21, 2020. Statista. Accessed May 17, 2022. https://www.statista.com/statistics/829416/change-facebook-cost-per-mile/
AdStage. (2020). Facebook advertising median cost-per-mille (CPM) worldwide from the 4th quarter 2018 to 4th quarter of 2019 (in U.S. dollars) . Statista. Statista Inc.. Accessed: May 17, 2022. https://www.statista.com/statistics/829416/change-facebook-cost-per-mile/
AdStage. "Facebook Advertising Median Cost-per-mille (Cpm) Worldwide from The 4th Quarter 2018 to 4th Quarter of 2019 (in U.S. Dollars) ." Statista, Statista Inc., 21 Jan 2020, https://www.statista.com/statistics/829416/change-facebook-cost-per-mile/
AdStage, Facebook advertising median cost-per-mille (CPM) worldwide from the 4th quarter 2018 to 4th quarter of 2019 (in U.S. dollars) Statista, https://www.statista.com/statistics/829416/change-facebook-cost-per-mile/ (last visited May 17, 2022)
