In 2023, around 55 percent of all online purchases in Brazil were made in the Southeastern region, where states like São Paulo and Rio de Janeiro are located. The Northeast accounted for roughly 16 percent of all online orders that year. Most checkouts are made by Brazilian digital shoppers aged between 35 and 44.
Distribution of digital buyers in Brazil in 2023, by region
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Associação Brasileira de Comércio Eletrônico. (September 12, 2024). Distribution of digital buyers in Brazil in 2023, by region [Graph]. In Statista. Retrieved September 20, 2024, from https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/
Associação Brasileira de Comércio Eletrônico. "Distribution of digital buyers in Brazil in 2023, by region." Chart. September 12, 2024. Statista. Accessed September 20, 2024. https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/
Associação Brasileira de Comércio Eletrônico. (2024). Distribution of digital buyers in Brazil in 2023, by region. Statista. Statista Inc.. Accessed: September 20, 2024. https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/
Associação Brasileira de Comércio Eletrônico. "Distribution of Digital Buyers in Brazil in 2023, by Region." Statista, Statista Inc., 12 Sep 2024, https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/
Associação Brasileira de Comércio Eletrônico, Distribution of digital buyers in Brazil in 2023, by region Statista, https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/ (last visited September 20, 2024)
Distribution of digital buyers in Brazil in 2023, by region [Graph], Associação Brasileira de Comércio Eletrônico, September 12, 2024. [Online]. Available: https://www.statista.com/statistics/770077/e-commerce-brazil-buyers-region/