Brazil: online checkouts 2019, by gender

Women made the majority (52.1 percent) of online purchases in Brazil throughout 2019, while men accounted for less than 48 percent of online checkouts in the South American country. Still, on average, men spent over 27 percent more than female shoppers on each online checkout.

Distribution of online checkouts in Brazil in 2019, by gender

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Sources

Release date

April 2020

Region

Brazil

Survey time period

2019

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Statistics on "E-commerce in Brazil"

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