Leading countries based on number of Instagram users as of January 2019 (in millions)

Countries with the most Instagram users as of October 2019 This statistic presents a ranking of the countries with the largest Instagram audiences worldwide as of January 2019. During the measured period, the United States were ranked first with 120 million monthly active users accessing the photo sharing and editing app. Brazil was ranked third with 69 million Instagram MAU, behind India with 75 million monthly active users. As of January 2019, Instagram is one of the most popular social networks worldwide, especially among young adults. The platform reported 1 billion monthly active users in June 2018.
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Monthly users in millions
United States120
India75
Brazil69
Indonesia62
Turkey38
Russia37
Japan27
United Kingdom24
Mexico22
Germany20
Monthly users in millions
United States120
India75
Brazil69
Indonesia62
Turkey38
Russia37
Japan27
United Kingdom24
Mexico22
Germany20
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This statistic presents a ranking of the countries with the largest Instagram audiences worldwide as of January 2019. During the measured period, the United States were ranked first with 120 million monthly active users accessing the photo sharing and editing app. Brazil was ranked third with 69 million Instagram MAU, behind India with 75 million monthly active users. As of January 2019, Instagram is one of the most popular social networks worldwide, especially among young adults. The platform reported 1 billion monthly active users in June 2018.
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Release date
January 2019
Region
Worldwide
Survey time period
January 2019
Special properties
based on addressable ad audience
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