Leading countries based on number of monthly active Instagram users as of 1st quarter 2016 (in millions)

Leading Instagram markets worldwide 2016 This statistic presents a ranking of the countries with the largest Instagram audiences worldwide, measured by number of monthly active Instagram users as of the first quarter of 2016. During the measured period, the United States were ranked first with 88.48 million monthly active users accessing the photo sharing and editing app. Russia was ranked second with 27.52 million Instagram MAU, followed by Brazil with 26.98 million monthly active users. As of April 2017, Instagram is one of the most popular social networks worldwide, especially among young adults. The platform reported 600 million monthly active users in December 2016.
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Unique monthly users in millions
United States88.48
Russia27.52
Brazil26.98
Turkey16.34
United Kingdom14.13
Poland11.01
Canada10.92
France10.79
Japan10.39
Germany9.78
Argentina9.57
Indonesia8.93
Ukraine8.48
Spain8.46
Mexico8.39
Unique monthly users in millions
United States88.48
Russia27.52
Brazil26.98
Turkey16.34
United Kingdom14.13
Poland11.01
Canada10.92
France10.79
Japan10.39
Germany9.78
Argentina9.57
Indonesia8.93
Ukraine8.48
Spain8.46
Mexico8.39

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This statistic presents a ranking of the countries with the largest Instagram audiences worldwide, measured by number of monthly active Instagram users as of the first quarter of 2016. During the measured period, the United States were ranked first with 88.48 million monthly active users accessing the photo sharing and editing app. Russia was ranked second with 27.52 million Instagram MAU, followed by Brazil with 26.98 million monthly active users. As of April 2017, Instagram is one of the most popular social networks worldwide, especially among young adults. The platform reported 600 million monthly active users in December 2016.
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Release date
July 2016
Region
Worldwide
Survey time period
1st quarter 2016
Special properties
monthly active users

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