This statistic presents Spotify's sales and marketing costs worldwide from 2013 to 2018. In the last presented year, the music streaming service had sales and marketing costs of 620 million euros, up from 567 million in the previous year.
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Spotify's sales and marketing costs 2013-2018
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Sales and marketing costs of Spotify worldwide from 2013 to 2018 (in million euros)
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This statistic presents Spotify's sales and marketing costs worldwide from 2013 to 2018. In the last presented year, the music streaming service had sales and marketing costs of 620 million euros, up from 567 million in the previous year.
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Description
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This statistic presents Spotify's sales and marketing costs worldwide from 2013 to 2018. In the last presented year, the music streaming service had sales and marketing costs of 620 million euros, up from 567 million in the previous year.
Show more- Show sources information
- Show publisher information
- Release date
- February 2019
- Region
- Worldwide
- Survey time period
- 2013 to 2018
More information
- Region
- Worldwide
- Survey time period
- 2013 to 2018
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+Monthly reach of Apple Music and Spotify in the Netherlands 2017, by age group
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+Leading iPhone music apps in the Netherlands 2018, by downloads
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+Radio and music consumption in the Netherlands in 2017, by audio type and gender
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Statistics on "Spotify and music streaming in the Netherlands"
- Market overview
The most important statistics
- Total revenue of music streaming services in the Netherlands from 2012 to 2017 (in million euros)Revenue of music streaming in the Netherlands 2012-2017
- Share of music streaming services in the total revenue of the music industry in Netherlands from 2013 to 2017Revenue share of music streaming in the Netherlands 2013-2017
- Distribution of music industry revenue in the Netherlands in 2017, by categoryDistribution of music industry revenue in the Netherlands 2017, by category
- Do you use the free or paid version of online music services?*Free and paid online music services usage in the Netherlands in 2017
- Which digital media subscription services do you use?*Online media subscription services usage in the Netherlands 2016
- Annual revenue of the digital music industry in the Netherlands from 2012 to 2017, with a forecast for 2018 to 2022 (in million euros)Digital music industry revenue in the Netherlands 2012-2022
- Spotify
The most important statistics
- Total number of users of Spotify, Apple Music and Deezer in the Netherlands as of 1st quarter of 2018 (in 1,000s)Number of Spotify, Apple Music and Deezer users in the Netherlands 2018
- Share of respondents who have a Spotify subscription in the Netherlands in 2015 and 2017Spotify subscription share in the Netherlands 2015-2017
- Leading music app titles in the Apple App Store in the Netherlands in October 2018, by number of downloads (in 1,000s)Leading iPhone music apps in the Netherlands 2018, by downloads
- Leading music app titles in the Apple App Store in the Netherlands in October 2018, by revenue (in 1,000 U.S. dollars)Leading iPhone music apps in the Netherlands 2018, by revenue
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018Reach of Spotify and Netflix in the Netherlands 2014-2018
- Other streaming services
The most important statistics
- Which online music services do you use?*Usage of online music services in the Netherlands in 2017
- Share of respondents who have a Google Play subscription in the Netherlands in 2015 and 2017Google Play subscription share in the Netherlands 2015-2017
- Share of respondents who have a Deezer subscription in the Netherlands in 2015 and 2017Deezer subscription share in the Netherlands 2015-2017
- Average daily reach of YouTube as a music service amongst Millennials and average consumers in the Netherlands in 2017Daily reach YouTube for music Millennials and average consumers in Netherlands 2017
- Most popular media apps on tablets in the Netherlands in 2017 and 2018, based on install baseMost popular media apps on tablets in the Netherlands 2017-2018
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by age groupYouTube penetration rate in the Netherlands 2017-2018, by age group
- Overall user demographics
The most important statistics
- Do you use the free or paid version of online music services?*Free and paid online music services usage in the Netherlands in 2017
- Market share of music sources used by Millennials in the Netherlands in 2017Leading music sources of Millennials in the Netherlands 2017
- Monthly reach of Apple Music and Spotify in the Netherlands in January 2017, by age groupMonthly reach of Apple Music and Spotify in the Netherlands 2017, by age group
- Distribution of individuals listening to radio, online music services or own music in the Netherlands 2017, by ageRadio and music consumption in the Netherlands in 2017, by audio type and age
- Distribution of individuals listening to radio, online music services or own music in the Netherlands 2017, by genderRadio and music consumption in the Netherlands in 2017, by audio type and gender
- Average daily reach of music services amongst Millennials and average consumers in the Netherlands in 2017Daily reach music services Millennials and average consumers in the Netherlands 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Spotify artist royalty payments 2012-2015
- Spotify's employees 2017, by region
- Spotify's gross profit 2013-2018
- Spotify's gross profit 2015-2017, by segment
- Spotify's premium subscribers in North America 2016-2017
- Spotify revenue and net income 2009-2018
- Spotify's premium subscribers in Latin America 2016-2017
- Spotify's quarterly revenue 2016-2018
- Spotify's monthly active users in the rest of the world 2016-2017
- Spotify's monthly active users in Latin America 2016-2017
- Time spent listening to Spotify content 2015-2017
- Italy: preferred music platforms 2018
- Spotify usage frequency in the U.S. 2017, by age
- Spotify usage frequency in the U.S. 2017, by gender
- Spotify users according to access device in Spain 2015
- Spotify revenue per employee 2013-2014
- Tracks streamed in the United Kingdom (UK) 2015-2016, by streams threshold
- Spotify's revenue and net income in the United Kingdom (UK) 2009-2014
- Willingness to pay price point for music subscription services in the UK 2013
Studies
- Spotify and music streaming in the Netherlands
- Spotify
- Spotify Form F-1 Registration Statement
- Music industry in the U.S.
- Digital music in Finland
- Digital music in the U.S.
- Music industry in the United Kingdom (UK)
- Pandora
- Digital music in the United Kingdom (UK)
- Sirius XM
- Music industry in Europe
- Digital music in the U.S. (DMO)
- Podcasting in the U.S.
- Digital entertainment and media in Canada
- Music industry in Finland
Statistics on the topic
Free statistics
- Royalty and distribution costs of Spotify from 2012 to 2015 (in million euros)
- Spotify's revenue and net income/loss from 2009 to 2018 (in million euros)
- How often do you use Spotify?
- How often do you use Spotify?
- Spotify's revenue per employee from 2013 to 2014 (in 1,000 euros)
Premium Statistics
- Total revenue of music streaming services in the Netherlands from 2012 to 2017 (in million euros)
- Share of music streaming services in the total revenue of the music industry in Netherlands from 2013 to 2017
- Distribution of music industry revenue in the Netherlands in 2017, by category
- Do you use the free or paid version of online music services?*
- Which digital media subscription services do you use?*
- Annual revenue of the digital music industry in the Netherlands from 2012 to 2017, with a forecast for 2018 to 2022 (in million euros)
- Total number of users of Spotify, Apple Music and Deezer in the Netherlands as of 1st quarter of 2018 (in 1,000s)
- Share of respondents who have a Spotify subscription in the Netherlands in 2015 and 2017
- Leading music app titles in the Apple App Store in the Netherlands in October 2018, by number of downloads (in 1,000s)
- Leading music app titles in the Apple App Store in the Netherlands in October 2018, by revenue (in 1,000 U.S. dollars)
- Monthly reach of on demand platforms Spotify and Netflix in the Netherlands from 2014 to 2018
- Which online music services do you use?*
- Share of respondents who have a Google Play subscription in the Netherlands in 2015 and 2017
- Share of respondents who have a Deezer subscription in the Netherlands in 2015 and 2017
- Average daily reach of YouTube as a music service amongst Millennials and average consumers in the Netherlands in 2017
- Most popular media apps on tablets in the Netherlands in 2017 and 2018, based on install base
- Share of respondents using YouTube in the Netherlands in 2017 and 2018, by age group
- Market share of music sources used by Millennials in the Netherlands in 2017
- Monthly reach of Apple Music and Spotify in the Netherlands in January 2017, by age group
- Distribution of individuals listening to radio, online music services or own music in the Netherlands 2017, by age
- Distribution of individuals listening to radio, online music services or own music in the Netherlands 2017, by gender
- Average daily reach of music services amongst Millennials and average consumers in the Netherlands in 2017
- Number of Spotify employees worldwide in 2017, by region
- Gross profit of Spotify worldwide from 2013 to 2018 (in million euros)
- Gross profit of Spotify worldwide from 2015 to 2017, by segment (in million euros)
- Number of Spotify premium subscribers in North America from 1st quarter 2016 to 4th quarter 2017 (in millions)
- Number of Spotify premium subscribers in Latin America from 1st quarter 2016 to 4th quarter 2017 (in millions)
- Revenue of Spotify worldwide from 1st quarter 2016 to 4th quarter 2018 (in million euros)
- Number of Spotify monthly active users in the rest of the world* from 1st quarter 2016 to 4th quarter 2017 (in millions)
- Number of Spotify monthly active users in Latin America from 1st quarter 2016 to 4th quarter 2017 (in millions)
- Cumulative time spent listening to Spotify content worldwide from 1st quarter 2015 to 4th quarter 2017 (in billion hours)
- Preferred online platforms for music streaming in Italy in 2018, by platform
- Percentage of users of Spotify according to the type of device from which they accessed it, in Spain in 2015
- Number of streamed tracks in the United Kingdom (UK) from 2015 to 2016, by streams threshold
- Spotify's revenue and net income in the United Kingdom (UK) from 2009 to 2014 (in million GBP)
- Mean price consumers were willing to pay for music subscription services in the United Kingdom (UK) as of May 2013, by legality group (in GBP)
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