Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Percentage of U.S. consumers eating alternative diets 2018, by generation

Share of U.S. consumers who identify as flexitarian, vegetarian, or vegan in 2018, by generation

by Jan Conway, last edited Aug 27, 2019
Percentage of U.S. consumers eating alternative diets 2018, by generation This statistic depicts the results of a 2018 survey in which American consumers were asked if they followed an alternative diet, specifically flexitarianism, vegetarianism, or veganism; broken down by generation. Flexitarianism, as the name suggests, is a plant-based diet with occasional meat consumption. According to the survey, 63 percent of Millennials identify as flexitarian.
Show more

Share of U.S. consumers who identify as flexitarian, vegetarian, or vegan in 2018, by generation

Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Vegan market
Vegan market

All Information
in one Presentation

Vegan market

Everything On "Vegan market" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Vegan market"
  • Overview
  • U.S. retail facts
  • Consumer behavior
The most important statistics
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.