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Top in-store digital grocery shopping behaviors among Generation X consumers in the United States in 2018
Common mobile grocery shopping activities for Gen Xers U.S. 2018
This statistic depicts the results of a 2018 survey in which Generation X consumers in the United States who owned a smartphone were asked about their in-store digital grocery shopping behaviors. In that year, 56 percent of Generation Xers used digital coupons on their smartphone when grocery shopping.
Top in-store digital grocery shopping behaviors among Generation X consumers in the United States in 2018
Share of respondents
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Source

Release date

June 2018

Region

United States

Survey time period

February 4-16, 2018

Number of respondents

283 respondents

Age group

38-53 years

Special properties

Smartphone users

Method of interview

Online survey

Common mobile grocery shopping activities for Gen Xers U.S. 2018
This statistic depicts the results of a 2018 survey in which Generation X consumers in the United States who owned a smartphone were asked about their in-store digital grocery shopping behaviors. In that year, 56 percent of Generation Xers used digital coupons on their smartphone when grocery shopping.
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Statistics on "Generation X (Gen X) in the U.S.: Grocery shopping behavior"
  • Overview Generation X
  • Grocery shopping
The most important statistics
  • Online grocery shopping
  • Food and nutrition patterns
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