Reasons U.S. consumers prefer plants over animal protein 2019

This statistic shows the results of a survey on reason that consumers in the United States prefer plant based protein over animal protein, as of 2019. During the survey, a 53 percent share of survey respondents stated that they choose plant protein over animal protein for taste purposes.

Reasons to prefer plant based protein over animal protein among consumers in the United States as of 2019

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

January 2020


United States

Survey time period

December 20 to December 21, 2019

Number of respondents

485 respondents

Age group

18 years and older

Special properties

Consumers who eat plant-based proteins

Supplementary notes

Why did you decide to eat a plant alternative to animal meat?

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Beyond Meat, Inc. "

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.