Main reasons to listen to online radio or podcasts in the Netherlands 2018

This statistic shows the answers on a survey question regarding the leading reasons for consumers to listen to online radio and/or podcasts in the Netherlands as of 2018. Podcasting is relatively new in the Netherlands. For this reason, the source mentions it makes no difference between online radio and podcasts.

As of 2018, approximately 82 percent of respondents indicated they used either one of these two audio types for music. This seems to indicate a higher popularity for online radio than for podcasts, as the latter focuses on speech instead of music.

Leading reasons for consumers to listen to online radio and/or podcasts in the Netherlands as of 2018

Share of respondents
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Source

Release date

August 2018

Region

Netherlands

Survey time period

August 2018

Number of respondents

734 respondents

Special properties

consumers

Method of interview

Online survey

Supplementary notes

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.

The source does not provide information regarding multiple answering options

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Statistics on "Podcasting in the U.S."

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