This statistic presents the leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018. According to the findings, 36.4 percent of respondents stated that they devoted the majority of their holiday advertising budgets towards social media marketing, while in comparison, 3.3. percent said the same about radio advertising during the holidays.
Leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Reveal Mobile. (September 7, 2018). Leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018 [Graph]. In Statista. Retrieved July 03, 2022, from https://www.statista.com/statistics/922281/leading-media-smbs-usa-holiday-advertising/
Reveal Mobile. "Leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018." Chart. September 7, 2018. Statista. Accessed July 03, 2022. https://www.statista.com/statistics/922281/leading-media-smbs-usa-holiday-advertising/
Reveal Mobile. (2018). Leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018. Statista. Statista Inc.. Accessed: July 03, 2022. https://www.statista.com/statistics/922281/leading-media-smbs-usa-holiday-advertising/
Reveal Mobile. "Leading Media to Which Smbs Allocate The Majority of Their Holiday Advertising Budgets in The United States as of August 2018." Statista, Statista Inc., 7 Sep 2018, https://www.statista.com/statistics/922281/leading-media-smbs-usa-holiday-advertising/
Reveal Mobile, Leading media to which SMBs allocate the majority of their holiday advertising budgets in the United States as of August 2018 Statista, https://www.statista.com/statistics/922281/leading-media-smbs-usa-holiday-advertising/ (last visited July 03, 2022)