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Reasons for K-pop popularity in the U.S. 2017

This statistic displays the results of a survey about the main reasons for South Korean pop music's (K-pop) popularity in the United States in 2017. In 2017, about 18.8 percent of respondents in the United States reported that K-pop was popular for the catchy rhythm and chorus.

Main reasons for South Korean pop music's (K-pop) popularity in the U.S. in 2017

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Release date

March 2018


South Korea, United States

Survey time period

October 30 to November 13, 2017

Number of respondents

500 respondents

Age group

15-59 years

Method of interview

Online panel

Supplementary notes

Original question:
"Why do you think K-pop became so popular?"

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Statistics on "K-pop and big 4 entertainment agencies in South Korea"

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