Italy: shopping intentions during winter sales 2019

This graph presents the results of a survey on the shopping intentions of Italians during the winter sale season in January 2019. According to the results, over 55 percent of the respondents declared that they plan to take advantage of the winter sale season to make some purchase. Conversely, over 35 percent of the interviewees stated they are not planning on shopping during the winter sale season.

Do you plan on shopping (or did you already shop) during winter sales season?

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Release date

January 2019



Survey time period

January 11, 2019

Number of respondents

800 respondents

Supplementary notes

Mixed CATI/CAWI methodology

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