In 2023, the Rolex brand was valued at approximately 10.7 billion U.S. dollars. This was the brand's highest value over the displayed period, and an increase of roughly 2.4 billion dollars on the previous year.
Brand value of Rolex worldwide from 2016 to 2023
(in million U.S. dollars)
Characteristic
Brand value in million U.S. dollars
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Brand Finance. (September 20, 2023). Brand value of Rolex worldwide from 2016 to 2023 (in million U.S. dollars) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/
Brand Finance. "Brand value of Rolex worldwide from 2016 to 2023 (in million U.S. dollars)." Chart. September 20, 2023. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/
Brand Finance. (2023). Brand value of Rolex worldwide from 2016 to 2023 (in million U.S. dollars). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/
Brand Finance. "Brand Value of Rolex Worldwide from 2016 to 2023 (in Million U.S. Dollars)." Statista, Statista Inc., 20 Sep 2023, https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/
Brand Finance, Brand value of Rolex worldwide from 2016 to 2023 (in million U.S. dollars) Statista, https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/ (last visited September 01, 2024)
Brand value of Rolex worldwide from 2016 to 2023 (in million U.S. dollars) [Graph], Brand Finance, September 20, 2023. [Online]. Available: https://www.statista.com/statistics/980735/rolex-brand-value-worldwide/