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Colombia: new beauty product launches 2020, by brand

As of March 2020, the cosmetic brand Belcorp had 140 new product releases planned in Colombia for that year, while the Japanese multinational Shiseido prepared 117 new product launches. In 2019, the makeup segment accounted for 12 percent of the Colombian cosmetics and personal care market.

Number of new product releases in the cosmetic market in Colombia in 2020, by brand

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Sources

Release date

March 2020

Region

Colombia

Survey time period

2020

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Statistics on "Beauty and personal care in Colombia"

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