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Products recommended to purchase online by e-shoppers in Denmark 2019

The category which came first within goods that e-shoppers in Denmark would recommend to purchase online in 2019 was groceries, recommended by 60 percent of respondents. The category which was least recommended by 34percent of respondents was public transport.

Which products would you recommend to shop online?

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Source

Release date

February 2020

Region

Denmark

Survey time period

2019

Number of respondents

14,303 respondents

Age group

18 years and older

Special properties

e-consumers

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Hvor sandsynligt er det, at du ville anbefale denne nettbutikk til familie, venner eller kollegaer?"

Percentage points exceeding 100 percent are probably due to rounding.

Missing percentage points to 100 percent are probably due to rounding.

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