The rise of e-commerce across Africa

A Statista DossierPlus on the growth of Africa's e-commerce market

Content

Internet use

  • Internet users and penetration
  • Mobile internet

Online marketplaces
  • Leading online marketplaces​
  • COVID-19 impact
  • Industry focus: food and groceries

E-commerce users
  • Demographics
  • Consumer preferences and behaviors
  • Mobile e-commerce

Payment landscape
  • Banking penetration
  • Online payments
  • Mobile money

E-commerce revenues
  • Main segments
  • Average revenue per user

Conclusion and outlook

  • Language: English
  • Released: January 2022
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