E-commerce in India

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Statista Dossier about e-commerce in India

This dossier presents insights and statistics on the e-commerce market in India. It provides an overview of the e-commerce market in the country, preceded by the country's retail and internet infrastructure. It delves into the retail and service sectors within the online markets, along with insights into the digital payments sector.

Table of contents

  • 1. Overview
    • Internet penetration rate in India 2007-2020

    • Internet penetration in India 2000-2017

    • Digital population in India as of January 2020

    • Distribution of retail industry in India 2018 by structure

    • Organized retail market value India 2017 by category

    • Value of the digital media market in India 2016-2022

    • Share of internet users performing online transactions in India 2018 by category

  • 2. E-commerce in India
    • E-commerce as share of GDP in India 2016-2018

    • E-commerce market value India 2014-2027

    • Share of internet users who are digital buyers in India 2017-2022

    • Number of digital buyers in India 2014-2020

    • Share of online consumers in India 2016 by age group

    • India: digital buyer penetration 2014-2020

  • 3. Online retail
    • Organized retail market value India 2012-2018

    • Total retail e-commerce revenue in India 2017-2024

    • Retail e-commerce ARPU in India 2017-2024

    • E-tail market penetration rate India FY 2017 by category

    • Share of spending on online shopping in India 2018 by category

    • International online sales of Indian brands in India 2017-2022 by category

  • 4. Online services
    • Start-up financing in India by sector 2018

    • Annual transactions of online grocery India 2016-2017

    • Number of paid subscriptions on Matrimony.com FY 2014-2019

    • Digital travel sales in India 2016-2021

    • Revenue of music streaming market India from FY 2019-2024

    • Hotstar revenue FY 2019 by source

    • Zomato's monthly online visitors number 2013-2016

  • 5. Digital payments
    • Digital payments per capita India 2014-2019

    • Preferred payment modes in festive season India 2018

    • Gross revenue of MobiKwik FY 2017-2019

    • Revenue from operations of One97 Communications FY 2017-2019

    • Number of transactions through BHIM India 2016-2020

    • Number of transactions made through *99# India 2018-2020

    • Number of mobile banking payments across India FY 2013-2019

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