E-commerce in Brazil

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Statista dossier on e-commerce in Brazil

This dossier presents insights and statistics on e-commerce in Brazil. It provides key figures on the online retail sales market, including industry revenues, number of online shoppers and market growth forecasts. The study also comprises data on consumer behavior, user demographics, the mobile segment and the leading online retailers in Brazil.

Table of contents

  • 1. Overview

    • Total retail e-commerce revenue in Brazil 2017-2024

    • Brazil: growth rate of e-commerce revenue 2011-2019

    • Latin America: online shopping growth rate 2017-2018, by country

    • BRIC retail e-commerce sales 2016-2023

    • Digital Market Outlook: retail e-commerce sales CAGR in selected markets 2019-2023

    • E-retail as share of total retail sales in selected countries 2017

    • Global cross-border e-commerce 2018

  • 2. Leading online retailers

    • Brazil: most-visited online retailers 2019

    • Brazil: leading e-commerce retailers 2017, by Net Promoter Score

    • Brazil: Net Promoter Score of online shopping portals 2017

    • Popular types of online shops in Brazil 2017

    • Mercado Livre revenue in Brazil 2015-2019

    • B2W net revenue 2016-2018

    • Saraiva net revenue 2015-2018

  • 3. Digital shoppers

    • Online retail users in Brazil 2017-2024

    • Digital buyer penetration in Brazil 2017-2024

    • Brazil: number of digital buyers 2013-2018

    • Brazil: digital buyers growth rate 2014-2018

    • Brazil: gender distribution of digital buyers 2015-2018

    • Brazil: age distribution of digital buyers 2018

    • Brazil: online shoppers in 2017, by region

    • Brazil: online shoppers H1 2018, by consumer income class

  • 4. Consumer spending

    • Retail e-commerce ARPU in Brazil 2017-2024

    • Brazil: average online ticket value 2011-2019

    • Brazil: retail e-commerce category revenue share 2018

    • Brazil: online shopping revenue 2018, by holiday

    • Brazil: online shopping average sales value per checkout 2018, by holiday

    • Brazil: payment methods e-commerce sales share 2017

    • Revenue forecast in the BRIC countries in the Travel & Tourism market in 2019

  • 5. Shopping behavior

    • Brazil: online shopping number of checkouts 2018, by holiday

    • Brazil: online shopping growth rate 2018, by holiday

    • Brazil: e-commerce category sales volume share H1 2018

    • Brazil: maximum delivery time according to online shoppers 2017

    • Brazil: online shopping cart abandonment rate 2017, by reason

    • Brazil: Net Promoter Score of e-tailer Netshoes 2016-2017

    • Brazil: Net Promoter Score of e-tailer Mercado Livre 2016-2017

    • Brazil: Net Promoter Score of Amazon 2016-2017

    • Brazil: Net Promoter Score of eBay 2016-2017

  • 6. Mobile commerce

    • Brazil: e-commerce sales 2018-2022, by device

    • Brazil: m-commerce transaction volume 2011-2018

    • Brazil: favorite categories in smartphone shopping 2018

    • Mobile commerce reach in selected countries 2019

    • Brazil: Black Friday mobile shopping sales share 2013-2019

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