Marketing technology implementation in the U.S.

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Statista dossier on marketing technology implementation in the United States

Table of contents

    • Marketing technology industry size in the U.S. UK, and worldwide 2021

    • Number of martech solutions worldwide 2011-2022

    • Growth of martech solutions numbers worldwide 2020, by function

    • Allocation of marketing budgets worldwide 2020-2021, by segment

    • Salaries in MarTech in the U.S. 2021, by position

    • MarTech: number of M&A deals worldwide 2013-2021

    • AdTech: number of M&A deals worldwide 2017-2021

    • Number of tools in B2B martech stack in the U.S, Canada, and the UK 2021

    • Leading marketing tools used by U.S. marketers 2021

    • Tech seen as important to martech stack in the U.S. 2021

    • Leading technologies planned to be deployed by marketers in the U.S. 2021

    • B2B planned spending changes on martech in the U.S. 2021

    • Investments in martech categories in the U.S. 2021

    • Leading obstacles in building a martech stack in the U.S. 2021

    • Marketing technology tools replaced by marketing professionals in North America 2021

    • Leading reasons for replacing marketing tools in North America 2021

    • Marketing automation software revenue worldwide 2020-2027

    • Most often automated marketing channels worldwide 2021

    • Marketing automation solutions market share worldwide 2021

    • Marketing automation solutions market share in the U.S. 2021

    • Most popular marketing clouds in the U.S. 2020

    • Data unified with CDPs in the U.S. 2020

    • Ways in which CDPs are used by marketers in the U.S. 2020

    • Impact of CDPs on success metrics in the U.S. 2020

    • CDPs impact on efficiency in the U.S. 2020

    • Leading marketing SaaS companies 2020

    • Leading digital marketing solutions SaaS companies 2020

    • Leading advertising SaaS companies 2020

    • Leading digital advertising platforms SaaS companies 2020

    • Marketing technologies seen as favorable by consumers in the U.S. 2021

    • Advantages of marketing technologies according to consumers in the U.S. 2021

    • Disadvantages of marketing technologies according to consumers in the U.S. 2021

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