Social media marketing worldwide

The Statista dossier
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Statista Dossier on social media marketing and advertising worldwide

Table of contents

    • Social media ad spending worldwide 2015-2025, by device

    • Social media ad spend growth worldwide 2020-2021

    • Social network ad spending per user worldwide 2017-2025

    • Social network ad spending per user worldwide 2017-2025, by device

    • Digital Market Outlook: largest social media ad markets worldwide 2021

    • Most popular digital marketing channels worldwide 2020

    • Leading digital consumer engagement tactics worldwide 2021

    • Social media platforms used by marketers worldwide 2021

    • Growth of social media activities of Fortune 500 companies 2021

    • Most often automated marketing channels worldwide 2021

    • Share of e-commerce companies planning to sell via social media 2021

    • Growth of martech solutions numbers worldwide 2020, by function

    • Volume of social media ad impressions worldwide 2020-2021

    • Volume of social media ad clicks worldwide 2020-2021

    • Social media ads CTR worldwide 2020-2021

    • Social media ads CPM worldwide 2020-2021

    • Social media ads CPM worldwide 2021, by platform

    • Social media ads CPC worldwide 2021, by platform

    • Benefits of social media marketing worldwide 2021

    • Digital marketing channels effective in driving sales for SMBs worldwide 2021

    • Methods used to drive virtual event registrations by B2B marketers worldwide 2020

    • Ability to measure social media marketing ROI worldwide 2020

    • Marketing channels with the best ROI for global e-commerce companies 2019

    • Global online shopping order value Q2 2020-Q2 2021, by traffic source

    • Leading media owners worldwide 2020, by ad revenue

    • Most valuable media & entertainment brands worldwide 2021

    • Fastest growing brands worldwide 2021

    • Brand value of social media brands upon entering the BrandZ ranking 2020

    • Leading social media marketing SaaS companies 2020

    • Number of global social network users 2017-2025

    • Global social networks ranked by number of users 2021

    • Leading social media usage reasons worldwide 2021

    • Global brands and influencers social media subscribers 2020, by age group

    • Global buyer preference for product discovery via social media 2021, by generation

    • Trust in media sources worldwide 2020

    • Trust in social media advertising worldwide 2021

    • Most trusted brands worldwide 2020

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