Influencer marketing in India

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Global influencer marketing value 2016-2022
Share of marketing budgets spent on influencer marketing worldwide 2022
Number of influencers brands work with worldwide 2022
Top metrics delivered by influencers according to marketers worldwide 2022
Value of influencer marketing industry in India 2021-2025
Influencer marketing industry distribution India 2022, by vertical
Preferred content posting platforms among influencers India 2022, by type
Major influencer verticals India 2022
Chief reasons to follow influencers India 2022
Consumer attitudes towards influencers India 2022
Preferred platform for social media influencer collaboration India 2022
Most adopted influencer marketing format by brands India 2022
Criteria considered by brands for influencer collaboration India 2022
Types of influencers preferred by brands for collaboration India 2022
Share of influencer marketing campaigns India 2022, by tier
Value-based content brands support India 2022, by cause
Influencer count on Instagram India 2022, by tier
Engagement rate of Instagram influencers India 2022, by tier
Popular influencers on Instagram India 2022, by engagement rate
Annual number of Instagram influencer posts India 2021-2022
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