Digital marketing in Denmark

The Statista dossier
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Statista Dossier on digital marketing in Denmark

Table of contents

  • 1. Overview
    • Share of digital media on the total advertising spending in Denmark 2007-2019

    • Digital advertising expenditure in Denmark 2007-2019, by platform

    • Distribution of online advertising revenue in Denmark 2020, by channel

    • Online advertising revenues in Denmark 2019, by type

    • Share of enterprises paying for internet advertising in the Nordics 2018

  • 2. Social media
    • Companies' usage of social media in Denmark 2019

    • Companies' usage of social media in Denmark 2019, by industry sector

    • Companies using social media platforms for content marketing in Denmark 2018

    • Most effective social media for the distribution of content in Denmark 2020

  • 3. Content marketing
    • Content marketing strategy among companies in Denmark 2015-2020

    • Reasons for the success of content marketing in Denmark 2020

    • Companies using different content promotion methods in Denmark 2018

    • Success of content marketing in companies in Denmark 2020

    • Distribution of the content marketing budget in Denmark 2018, by activity

    • Content marketing challenges among companies in Denmark 2020

  • 4. Further methods and channels
    • Programmatic ad spend in Denmark 2017-2021

    • Spending on programmatic advertising in Denmark 2013-2020, by platform

    • Annual revenue of companies who work with influencer marketing in Denmark 2016-2019

    • Search engine advertising expenditure in Denmark 2009-2020

    • Display marketing expenditure in Denmark 2009-2019, by type

    • E-mail advertising spending in Denmark 2007-2019

    • Permission marketing expenditure in Denmark 2009-2019

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