In October 2019, the Google Maps app was accessed by 62.2 percent of mobile audiences in the United States. Facebook, the most popular social network in the United States, was ranked second overall with 69.4 percent U.S. smartphone audience reach.
Mobile apps are one of the most popular features on smartphones. According to a recent survey of smartphone users in the United States, the most popular types of smartphone apps which are used on a daily basis reside in the social and communication category, followed by gaming and entertainment apps. Word-of-mouth recommendation is a very strong factor when deciding on what applications to download.
Mobile audience reach of leading smartphone apps in the United States as of October 2019
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Statistics on "Mobile internet usage in the United States"
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comScore. (January 7, 2020). Mobile audience reach of leading smartphone apps in the United States as of October 2019 [Graph]. In Statista. Retrieved February 25, 2020, from https://www.statista.com/statistics/281605/reach-of-leading-us-smartphone-apps/
comScore. "Mobile audience reach of leading smartphone apps in the United States as of October 2019." Chart. January 7, 2020. Statista. Accessed February 25, 2020. https://www.statista.com/statistics/281605/reach-of-leading-us-smartphone-apps/
comScore. (2020). Mobile audience reach of leading smartphone apps in the United States as of October 2019. Statista. Statista Inc.. Accessed: February 25, 2020. https://www.statista.com/statistics/281605/reach-of-leading-us-smartphone-apps/
comScore. "Mobile Audience Reach of Leading Smartphone Apps in The United States as of October 2019." Statista, Statista Inc., 7 Jan 2020, https://www.statista.com/statistics/281605/reach-of-leading-us-smartphone-apps/
comScore, Mobile audience reach of leading smartphone apps in the United States as of October 2019 Statista, https://www.statista.com/statistics/281605/reach-of-leading-us-smartphone-apps/ (last visited February 25, 2020)
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