Mobile audience reach of leading smartphone apps in the United States as of June 2017

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Share of mobile audience reached
Facebook 75.7%
YouTube 67.2%
Facebook Messenger 65.4%
Google Search 59.6%
Google Maps 56.4%
Google Play 49%
Instagram 46.8%
Snapchat 46.5%
Gmail 43.1%
Pandora Radio 39.2%
Twitter 34.2%
Google Calendar 34.1%
Apple Maps 29.6%
Apple Music* 29%
Amazon Mobile 27.7%

© Statista 2017

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This statistic provides information on the most popular smartphone apps in the United States in June 2017, ranked by mobile audience reach. That month, the Google Maps app was accessed by 56.4 percent of mobile audiences. Facebook, the most popular social network in the U.S., was ranked first with 75.7 percent reach.
Mobile apps are one of the most popular features on smartphones. According to a recent survey of smartphone users in the United States, the most popular types of smartphone apps which are used on a daily basis reside in the social and communication category, followed by gaming and entertainment apps. Word-of-mouth recommendation is a very strong factor when deciding on what applications to download. Current data on the average active app usage in the United States reveals that U.S. smartphone users actively use 26.7 mobile apps every month. The average monthly time spent on mobile apps by smartphone users in the United States amounts to 2,451 minutes every month.
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Release date
July 2017
United States
Survey time period
June 2017
Age group
18 years and older
Special properties
iOS and Android platforms
Supplementary notes
*Apple Music, as it appears in comScore’s July reporting, is the same measured entity as the previously named “iTunes Radio/iCloud” that has been reported in past months’ mobile rankings. This entity, now under the new name, is referring to Apple’s native music app, which captures all music activity within that app, including listening via the streaming service, radio service and users’ personally downloaded music libraries.

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