Mobile audience reach of leading smartphone apps in the United States as of September 2018

Reach of most popular U.S. smartphone apps 2018 This statistic provides information on the most popular smartphone apps in the United States in September 2018, ranked by mobile audience reach. That month, the Google Maps app was accessed by 66.6 percent of mobile audiences. Facebook, the most popular social network in the United States, was ranked second with 76.5 percent reach.
Mobile apps are one of the most popular features on smartphones. According to a recent survey of smartphone users in the United States, the most popular types of smartphone apps which are used on a daily basis reside in the social and communication category, followed by gaming and entertainment apps. Word-of-mouth recommendation is a very strong factor when deciding on what applications to download. Current data on the average active app usage in the United States reveals that U.S. smartphone users actively use 26.7 mobile apps every month.
Show more
Loading statistic...
Expand statistic
Share of mobile audience reached
YouTube79.6%
Facebook76.5%
Google Search69.3%
Google Maps66.6%
Facebook Messenger65.2%
Gmail57.4%
Snapchat55.9%
Google Play54.6%
Instagram49%
Amazon Mobile45.8%
Google Drive39.8%
Pandora Radio37.9%
Google Photos35.1%
Apple News29.3%
Pinterest28.9%
Share of mobile audience reached
YouTube79.6%
Facebook76.5%
Google Search69.3%
Google Maps66.6%
Facebook Messenger65.2%
Gmail57.4%
Snapchat55.9%
Google Play54.6%
Instagram49%
Amazon Mobile45.8%
Google Drive39.8%
Pandora Radio37.9%
Google Photos35.1%
Apple News29.3%
Pinterest28.9%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment
Description Source More information
This statistic provides information on the most popular smartphone apps in the United States in September 2018, ranked by mobile audience reach. That month, the Google Maps app was accessed by 66.6 percent of mobile audiences. Facebook, the most popular social network in the United States, was ranked second with 76.5 percent reach.
Mobile apps are one of the most popular features on smartphones. According to a recent survey of smartphone users in the United States, the most popular types of smartphone apps which are used on a daily basis reside in the social and communication category, followed by gaming and entertainment apps. Word-of-mouth recommendation is a very strong factor when deciding on what applications to download. Current data on the average active app usage in the United States reveals that U.S. smartphone users actively use 26.7 mobile apps every month.
Show more
Release date
October 2018
Region
United States
Survey time period
September 2018
Age group
18 years and older
Special properties
iOS and Android platforms

More information

Statista Accounts: Access All Statistics. Starting from $588 / Year

Basic Account

Get to know the platform

You only have access to basic statistics.

Register for free

Premium Account

Your perfect start with Statista

  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account

Full access

Corporate solution including all features.

Send request

* All products require an annual contract.
   Prices do not include sales tax
   (New York residents only).
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom

Related Studies: Available to Download in PDF or PPTX Format

Pandora
Pandora

All Information
in one Presentation

Pandora

Everything On "Pandora" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Mobile internet usage in the United States"

  • Usage
  • Mobile apps
The most important statistics
  • Mobile entertainment
  • Mobile social
  • Mobile commerce
Need help with using Statista for your research? Tutorials and first steps

Further Content: Statistics, Studies, and Topic Pages

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

News
News