This chart shows the share of advertising expenditure by media type in Central and Eastern Europe from 2017 to 2021. The figures for 2019, 2020, and 2021 are forecasts. The share of internet advertising spend increased by 2 percent in 2018 and, according to these forecasts, will continue to grow to reach a 38 percent share in 2021.
Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media
Characteristic
Print
Cinema
TV
Radio
Outdoor
Internet
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Zenithmedia. (March 1, 2019). Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media [Graph]. In Statista. Retrieved September 13, 2024, from https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/
Zenithmedia. "Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media." Chart. March 1, 2019. Statista. Accessed September 13, 2024. https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/
Zenithmedia. (2019). Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media. Statista. Statista Inc.. Accessed: September 13, 2024. https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/
Zenithmedia. "Share of Advertising Expenditure in Central and Eastern Europe from 2017 to 2021*, by Media." Statista, Statista Inc., 1 Mar 2019, https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/
Zenithmedia, Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media Statista, https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/ (last visited September 13, 2024)
Share of advertising expenditure in Central and Eastern Europe from 2017 to 2021*, by media [Graph], Zenithmedia, March 1, 2019. [Online]. Available: https://www.statista.com/statistics/1048292/ad-spend-share-central-and-eastern-europe/
