Snapchat audience overview in Russia in 2021, by indicator

Snapchat audience overview in Russia as of January 2021, by indicator*

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Release date

February 2021



Survey time period

As of January 2021

Age group

16-64 years

Special properties

Internet users

Supplementary notes

* The source clarifies that the figures are based on "extrapolations of data from Snapchat's self-service advertising tools (Jan 2021). Population data from the U.N.

** "Snapchat's tools do not publish audience data for genders other than 'male' and 'female', but the data that the platform reports for male and female audience do not sum to 100% of the total audience figure. Gender share figures reflect a share of total audience, so will not sum up to 100%."

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